MERCURY MARINE INTRODUCES NEW BLOG FOCUSED ON BOATING LIFESTYLE

Mercury Logo 2017

mar 12, 2017

Mercury Marine is excited to announce its new digital platform, www.MercuryDockline.com. The new blog website will focus on the boating lifestyle, featuring content that goes beyond engine specs and propeller pitches. MercuryDockline.com focuses on educational and entertaining stories, videos, photos and content intended to engage boaters.

“We’re excited to launch this new digital platform that will give boaters an opportunity to interact with the Mercury brand and with each other,” said Michelle Dauchy, Mercury Marine chief marketing officer. “Mercury is committed to providing an exceptional ownership experience to our customers and an important part of that effort is engaging boaters in the digital space.”

The site will continue to grow as regular blog posts are added in several topical areas, including:

• On the Water – boating lifestyle and stories about experiencing life on the water
• Be Inspired – stories about real boaters & adventure seekers
• Gear & Technology – dedicated to trending products and innovations that make boating better
• How-To – highlighting the basics of boating including tutorial videos and maintenance tips

“Boating is all about the experience,” said Peter Miller, host of Bass2Billfish. “Mercury is creating those experiences with engaging and exciting content on MercuryDockline.com.”

About Mercury Marine

Headquartered in Fond du Lac, Wis., Mercury Marine is the world’s leading manufacturer of recreational marine propulsion engines. A $2 billion division of Brunswick Corporation (NYSE: BC), Mercury provides engines, boats, services and parts for recreational, commercial and government marine applications, empowering boaters with products that are easy to use, extremely reliable and backed by the most dedicated customer support in the world. Mercury’s industry-leading brand portfolio includes Mercury and Mariner outboard engines; Mercury MerCruiser sterndrive and inboard packages; MotorGuide trolling motors; Mercury propellers; Mercury inflatable boats; Mercury SmartCraft electronics; Attwood marine parts; Land ‘N Sea marine parts distribution; and Mercury and Quicksilver parts and oils. More information is available at mercurymarine.com.

 

Related Posts

Vote for Dorothy, BC’s Iconic Sailing Yacht, in the Classic Boat Awards 2024

CMRA

You are invited to support an historic, recently restored and refitted BC sailboat, Dorothy, by voting for her in a contest, the Classic Boat Awards 2024, run by the UK’s prestigious Classic Boat Magazine. The Maritime Museum of BC (MMBC), owner of this sleek, wooden vessel built in 1897, believes she’s the oldest sailboat in Canada. As she isn’t the only classic yacht in the running, you’re urged to go online and vote for her in the category of Restored Sailing Vessel under 40ft.

Read More

Changing Scene

Need to Catch up on News This Week?

Every Tuesday we publish a fresh Digest with informative articles pertaining to the Canadian boating and marine industry. Stay up to date with the latest products, research and industry developments.

Missed an Issue of Boating Industry Canada News Week? If you’re looking for a specific issue, or simply want to catch up on previous issues, check out our Boating Industry Canada News Week Archives.

Not signed up for News Week? Subscribe here.

Just Launched

Even more BALIs at BALI

CATANA GROUP launches its 14th BALI CATAMARANS model, the BALI 5.8, for the brand’s 10th anniversary! Always bigger, always more powerful, always more… BALI!

This time, the new BALI 5.8 is completing the range from the top down.

Read More

Water heater offers dynamic heat source choices

Hubbell-Marine Stainless steel outlet covers
Hubbell-Marine Stainless steel outlet covers

After a long day on the water, having ample supplies of hot water for multiple showers and meal preparation is a welcome luxury. The 1700 Series Marine Water Heater from Raritan Engineering was created specifically for marine use. With a proven long-life design, it’s available with a 115V AC or 240V AC heating element, and the option to include an innovative heat exchanger that uses the vessel’s hot engine coolant.

Read More

People