Jan 23, 2018

Andy Adams and Ron HuibersBoating Industry Canada had the opportunity to sit down and interview Ron Huibers, President and CEO of Volvo Penta of the Americas, Fred Lachlan, National Marine Sales Manager of Volvo Penta Canada, and Chris Chapman, Canadian Dealer Sales Manager of Volvo Penta, at the Toronto International Boat Show. Ron Huibers said that he believes the best days lie ahead for the marine industry.

Volvo Penta has been following a steady path of innovation and product introduction that now includes four different lines of IPS models, engines up to the 1000 hp D13, a recent Innovation Award win for a D13 shaft drive boat that had been upgraded to joystick docking and then their 2017 move into outboard power with the acquisition of Seven Marine.

The Seven Marine 557 and 627 hp outboard engines seem outrageous until you see how many new boats are being rigged with triple and even quad 300s or 350s so it's obvious the market has an appetite for big power.

The market also wants big thrust. That's where Volvo Penta's new Forward Drives are making significant progress. In 2017, 23 different boat models were using the Forward Drive and that has expanded to 40 different models for 2018. The market is still growing for this and as Huibers pointed out the Forward Drive has almost created a new market.

People are finding that the Forward Drive can deliver a great wake surfing experience while at the same time handling and running like a more conventional stern drive boat when you're not doing tow sports.

The group also talked about self-driving and electronics. With so much media attention focused on self-driving cars, it's amusing that electronic navigation equipment and auto helm systems gave us self-driving boats years ago.

Still, the Volvo group is very active in electronic mobility, especially given their big footprint in the trucking industry. It's very logical that the glass helm integration that Volvo has been working on for a number of years will continue to progress.

Ron Huibers teased us with the news that there would be a major announcement in Connectivity from Volvo Penta at the Miami International Boat Show in a few weeks.

We'll be there!

Changing Scene

  • Prev
As part of the recent sale of its Larson Boat assets to Polaris Industries, the ...
For over 40 years, Awlgrip has led the market in professional decorative yacht coatings, with ...
One of the most versatile cruisers on the market today, True North Powerboats was recently ...
After last year’s large-scale efforts to stage the 2018 BVI Spring Regatta in the wake of Hurricane ...
Mercury Marine presented its 2018 Customer Satisfaction Index (CSI) award to a record number of ...
Boating Industry Canada News Week has learned that the assets of the Larson Boat Group brand ...
Smoker Craft, Inc. – a leading manufacturer of fiberglass, pontoon and aluminum fishing boats ...
Beneteau America announced the appointment of a new dealership: Hutchinson’s Boat Works, Inc ...
It pays to dream. Travis Christ of Charleston, South Carolina is the winner of Volvo Penta of the ...
Lumishore, manufacturer of high-performance LED lighting systems, has taken all its expertise in ...

CATALINA YACHTS ACQUIRES TRUE NORTH LINE OF DOWNEAST POWERBOATS

True NorthOne of the most versatile cruisers on the market today, True North Powerboats was recently acquired by Catalina Yachts. True North Powerboats have the timeless, rugged Downeast aesthetic, with a hull design that handles the roughest conditions. With more than 30 years as one of the premier yacht builders in the United States, True North was a leader in resin infusion technology, a construction method that results in lighter, stronger hulls. True North initiates Catalina’s entry into the growing market segment of Downeast-style powerboats and promises traditional style with great performance and Catalina value.

Read More about Catalina Yachts...

 

 

FELL MARINE AWARDED MARINE SAFETY PRODUCT OF THE YEAR BY THE CANADIAN SAFE BOATING COUNCIL

Fell MarineThe 2018 Canadian Safe Boating Awards (CASBAs) were held on January 20th in Toronto, at the Westin Harbour Castle. At this gala event, the Canadian Safe Boating Council (CSBC), its members and stakeholders in recreational boating safety assembled to honor the people, programs, organizations and marinas that help to make boating in Canada safer and better for all of us, and to keep the environment clean.

FELL Marine received the Marine Industry safety award for the MOB+ wireless man overboard system. This award recognizes FELL for having introduced a product that significantly improves boating safety.

Read More about Fell Marine...

 
 
 
 
 
 
 
 

People

  • Prev
On January 27th in Cortina d’Ampezzo Italy, Boat International Media hosted the Superyacht Design ...
West Marine, the world’s largest boating supply retailer, has hired retail executive Ken ...
Groupe Beneteau is announcing Christophe Lavigne’s appointment as President of US brands Four ...
Weems & Plath President Peter Trogdon has announced a “Change of Watch” at the company he ...
North Sails are pleased to announce that Robert Greenhalgh has joined the team. A key hire ...
We are delighted to tell you that Les Sparks is celebrating his 45th anniversary with Mercury ...