Apr 16, 2019

MRAA Dealer WeekDealer Week, the all-new MRAA Conference and Expo, concluded its “Earliest Bird” registration period on March 31 and broke all previous records for early registration at an MRAA event.
More than 250 dealership personnel have committed to Dealer Week, which represents a nearly 30-percent increase over early registration for the most recent MRAA conference. Not only that, those numbers represent registrants committed at the end of March, whereas past early registration periods have not opened until April.
“We knew there was excitement surrounding Dealer Week and our move to Tampa,” said Matt Gruhn, MRAA president. “It’s thrilling to us to have broken our early registration record before the date on which we normally open registration. In our view, this demonstrates the power of focusing on providing real-world solutions for our dealers and reinforces the strength of the educational programming and the event experience that MRAA has always delivered.”
Dealer Week represents a reimagining of the annual MRAA conference and expo. The event recently revealed its lineup of Education Hosts, its schedule and launched exhibitor registration.
“At MRAA, our team and our partners know that the success of our industry hinges on the success of our dealers,” said Mike Davin, MRAA director of education. “We are working hard every day to deliver on the expectation for world-class educational programming, an immersive event and experience, and a robust platform for business solutions. It’s rewarding to see such a large number of dealers demonstrate their faith in our ability to deliver on that promise before we’ve released all the details.”
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