Oct 1, 2019

TIBSCanadian Yachting and Pacific Yachting to collaborate in 2020

Canadian Boat Shows has announced AD ASTRA Media Inc. as the official publisher for the 2020 Toronto and Vancouver International Show Guides.

"We are thrilled to be working with Ad Astra again and know the evolving digital enhancements of the show guides will add a better visitor and advertiser experience." said Cynthia Hare Show Manager in announcing the appointment.

"This is truly exciting news for Ad Astra Media said John Kerr President, not only do we have the opportunity of working with Canada's Leading boat show organizers and Canada's leading shows but also we are thrilled to be collaborating with our publishing colleagues at Pacific Yachting who will sell these guides in Western Canada."

This opportunity marks the first time the two oldest boating titles have collaborated since they were both founded in British Columbia. Canadian Yachting was established in 1976 by Gerald Kidd who co founded Pacific Yachting in 1968.

The printed version of the guides will continue to be distributed at the front entrances of the shows. In addition, they will reach attendees prior to both shows digitally, and will help boaters plan their visit as evidenced by the high engagement rates witnessed last year.

The Digital Version will link boaters to sites, related content and product information, and can be accessed from any mobile device. Powered by the same technology used by Canadian Yachting, the digital version will provide advertisers a solid set of reports and metrics on their ad performance.

This year the guides, will be emailed prior to the shows to a combined list of 100,000 qualified boaters in Canada and have all the functionality of a true digital magazine that is viewed as easily on a mobile, tablet or desktop device.

Canadian Boat Shows

Canadian Boat Shows own and produce the Toronto International Boat Show and on behalf of Boating BC produces the Vancouver International Boat Show. Canada's two largest Boat Shows are led by one of the most experienced teams in North America. The 2020 dates are; Toronto Boat Show, January 17 - 26 and Vancouver Boat Show, February 5-9.
About Ad Astra Media Inc.

Ad Astra Media in partnership with Kerrwil Publications publishes Canadian Yachting, the Canadian Yachting onBOARD newsletter, Boating Industry Canada News Week as well as related websites www.canadianyachting.ca and www.boatingindustry.ca . Headquartered in Midland Ontario the Ad Astra team boasts the largest paid subscriber base in Canada and the largest digital footprint serving the B2C and B2B boating segments.

About Pacific Yachting

Pacific Yachting has been serving the recreational boating community for over 50 years. Power or sail, Pacific Yachting has a solid commitment to its readers with high-quality and up to date content on a variety of topics. Each month readers get the latest information on cruising destinations, news issues, local attractions, upcoming events, do it yourself projects, fishing spots and more, and every issue brings boat reviews, boat care and the latest in new gear and technology. From the best anchorages to the best pub Pacific Yachting knows the Pacific Northwest coast.

For more information please contact;

Canadian Boat Shows

Cynthia Hare This email address is being protected from spambots. You need JavaScript enabled to view it.

Eric Nicholl This email address is being protected from spambots. You need JavaScript enabled to view it.

Ad Astra Media EASTERN CANADA

Judy Richardson This email address is being protected from spambots. You need JavaScript enabled to view it.

Jill Snider This email address is being protected from spambots. You need JavaScript enabled to view it.

Greg Nicoll This email address is being protected from spambots. You need JavaScript enabled to view it.

Pacific Yachting WESTERN CANADA

Tyrone Stelzenmuller This email address is being protected from spambots. You need JavaScript enabled to view it.

THE INNOVATION AWARDS PROGRAM RECEIVES RECORD NUMBER OF ENTRIES FOR IBEX 2019

IBEXNMMA Receives 104 Entries From More Than 80 Companies

The 2019 IBEX Innovation Awards, managed by the National Marine Manufacturers Association (NMMA) and judged by Boating Writers International (BWI), received 104 entries from more than 80 companies, the most submitted in the program’s history. The IBEX Innovation Awards honor product development and the manufacturers and suppliers who bring new, innovative products for the recreational marine industry to market.

Read More about the IBEX 2019...............

 

 

 

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The Innovation Awards program, organized by the NMMA and judged by Boating Writers International (BWI), recognizes exceptionally innovative new consumer marine products that best meet the criteria of, “Having innovative distinction from other products currently manufactured in the marine industry...

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FUSION OFFERS FLUSH MOUNT SPEAKERS AND SUBWOOFERS FOR SLEEK, HIGH-QUALITY SOUND

Fusion Flush Mount SpeakersFusion®, a worldwide leader in marine audio entertainment, has announced the release of the new FM Series flush mount marine speakers and subwoofers, engineered to deliver high-quality acoustics and bass in a sleek form factor to meet the latest boat design trends. 

Designed with a minimalistic, clean look, the FM Series’ low-profile, near-flat installation allows for a visually appealing finish never before seen on a marine speaker or subwoofer. 

Read more about Fusion Flush Mount Speakers...

 

 

 

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