Oct 1, 2019

TIBSCanadian Yachting and Pacific Yachting to collaborate in 2020

Canadian Boat Shows has announced AD ASTRA Media Inc. as the official publisher for the 2020 Toronto and Vancouver International Show Guides.

"We are thrilled to be working with Ad Astra again and know the evolving digital enhancements of the show guides will add a better visitor and advertiser experience." said Cynthia Hare Show Manager in announcing the appointment.

"This is truly exciting news for Ad Astra Media said John Kerr President, not only do we have the opportunity of working with Canada's Leading boat show organizers and Canada's leading shows but also we are thrilled to be collaborating with our publishing colleagues at Pacific Yachting who will sell these guides in Western Canada."

This opportunity marks the first time the two oldest boating titles have collaborated since they were both founded in British Columbia. Canadian Yachting was established in 1976 by Gerald Kidd who co founded Pacific Yachting in 1968.

The printed version of the guides will continue to be distributed at the front entrances of the shows. In addition, they will reach attendees prior to both shows digitally, and will help boaters plan their visit as evidenced by the high engagement rates witnessed last year.

The Digital Version will link boaters to sites, related content and product information, and can be accessed from any mobile device. Powered by the same technology used by Canadian Yachting, the digital version will provide advertisers a solid set of reports and metrics on their ad performance.

This year the guides, will be emailed prior to the shows to a combined list of 100,000 qualified boaters in Canada and have all the functionality of a true digital magazine that is viewed as easily on a mobile, tablet or desktop device.

Canadian Boat Shows

Canadian Boat Shows own and produce the Toronto International Boat Show and on behalf of Boating BC produces the Vancouver International Boat Show. Canada's two largest Boat Shows are led by one of the most experienced teams in North America. The 2020 dates are; Toronto Boat Show, January 17 - 26 and Vancouver Boat Show, February 5-9.
About Ad Astra Media Inc.

Ad Astra Media in partnership with Kerrwil Publications publishes Canadian Yachting, the Canadian Yachting onBOARD newsletter, Boating Industry Canada News Week as well as related websites www.canadianyachting.ca and www.boatingindustry.ca . Headquartered in Midland Ontario the Ad Astra team boasts the largest paid subscriber base in Canada and the largest digital footprint serving the B2C and B2B boating segments.

About Pacific Yachting

Pacific Yachting has been serving the recreational boating community for over 50 years. Power or sail, Pacific Yachting has a solid commitment to its readers with high-quality and up to date content on a variety of topics. Each month readers get the latest information on cruising destinations, news issues, local attractions, upcoming events, do it yourself projects, fishing spots and more, and every issue brings boat reviews, boat care and the latest in new gear and technology. From the best anchorages to the best pub Pacific Yachting knows the Pacific Northwest coast.

For more information please contact;

Canadian Boat Shows

Cynthia Hare This email address is being protected from spambots. You need JavaScript enabled to view it.

Eric Nicholl This email address is being protected from spambots. You need JavaScript enabled to view it.

Ad Astra Media EASTERN CANADA

Judy Richardson This email address is being protected from spambots. You need JavaScript enabled to view it.

Jill Snider This email address is being protected from spambots. You need JavaScript enabled to view it.

Greg Nicoll This email address is being protected from spambots. You need JavaScript enabled to view it.

Pacific Yachting WESTERN CANADA

Tyrone Stelzenmuller This email address is being protected from spambots. You need JavaScript enabled to view it.

Boating Industry Canada News Week

 

Every Tuesday we publish a fresh Digest with informative articles pertaining to the Canadian boating and marine industry. Stay up to date with the latest products, research and industry developments.

Missed an Issue of Boating Industry Canada News Week? If you're looking for a specific issue, or simply want to catch up on previous issues, check out our Boating Industry Canada News Week Archives.

Not signed up for News Week? Subscribe here

 

 

 

 

 

Changing Scene

  • Prev
For those interested in, or impacted by the Great Lakes water levels issues, a recording of the ...
Executing a comprehensive plan to build a strong foundation for the future, Suzuki Motor ...
This year Standards Week includes several virtual events over the course of four ...
Toronto International Boat Show has announced that it has finalized plans for its 2021 Virtual ...
Tanki, the start-up company behind a novel environmentally safe sanitary paper designed to ...
Transport Canada (TC) Office of Boating Safety (OBS) wants to hear from stakeholders, especially ...
Accompanied by a Marine Classification Program Review Committee, in recent years, the Nautical ...
MasterCraft Boat Holdings, Inc. (NASDAQ: MCFT) announced November 11, financial ...
MarineMax Vacations is pleased to announce the expansion of their charter offering to The Bahamas ...
Walkers Point has been providing service, storage and sales to the Muskoka boating clientele ...

TANKI WINS PRESTIGIOUS MARITIME UK INNOVATION AWARD

TANKITanki, the start-up company behind a novel environmentally safe sanitary paper designed to prevent blockages in sewage treatment plants and toilets, has won the prestigious Maritime UK 2020 Innovation Award.
 
The award, sponsored by the UK Ship Register, was presented by Dee Caffari MBE in a well-executed virtual event broadcast last week, following live streams from Her Royal Highness The Princess Royal, the Member of Parliament for Plymouth, and Shadow Environment Secretary, Luke Perry MP, and UK Secretary of State for Transport Grant Shapps MP.

Read More


 

FURUNO'S NAVNET TZTOUCH3 FAMILY EXPANDS WITH INTRODUCTION OF NEW 9-INCH MFD

Furuno's Navnet TZtouch3In early 2020, Furuno introduced NavNet TZtouch3, setting the standard for MFDs by packing powerful features and functions into super-bright and responsive IPS displays. These units are not only the most powerful MFDs on the market, but also the easiest to use, with a variety of screen sizes and interface options to suit any boating style or size of vessel.

Now, Furuno is expanding that ground-breaking line of MFDs with the addition of the TZT9F, a new, smaller MFD that packs the power of NavNet TZtouch3 into a 9” IPS display, suitable for smaller helms, flybridges, and second stations.

Read More


 

People

  • Prev
It is with great sadness that we announce that Frank Willis Butler, President and Chief Executive ...
Carling Technologies is saddened to announce that its Director of Sales for the Maretron ...
Groupe Beneteau Americas has announced two important executive appointments in their powerboat ...
Furuno USA is mourning the passing of Commercial Sales Representative Jeff Shield. Jeff passed away ...
Maple Leaf Marinas has announced that Peter Hart has joined the company as General Manager of ...
Bernard “Bernie” Luttmer (b. March 20 1945) passed away peacefully with his family at his side on ...
Navico – parent company to the Lowrance, Simrad Yachting, B&G and C-MAP brands – recently ...
The American Boat & Yacht Council (ABYC), the essential source of technical information ...
Rob Parmentier has been named President & CEO of Sailfish Boats.  Prior to this ...
North South Nautical Group Inc. is pleased to announce the appointment of Dan Peel as a yacht ...

CARLING TECHNOLOGIES ANNOUNCES THE PASSING OF MARETRON DIRECTOR OF SALES, KIP WASILEWSKI

Kip WasilewksiCarling Technologies is saddened to announce that its Director of Sales for the Maretron brand, Kip Wasilewski, died suddenly on October 27, 2020 near his home in New Jersey.

Frank Emnett, Vice President, Carling Technologies and co-founder of Maretron stated, “It is with great sadness that I announce the passing of my colleague. Kip has made an indelible mark on the reputation and success of the Maretron brand. His product knowledge and dedication to our customers was unmatched, and he will be greatly missed.” 

 

 

Read More