Oct 27, 2020

Jill SniderFrom Jill Snider – Vice President , CY Media

As the 2020 season comes to end, I would like to say congratulations to everyone in the industry. Twenty-Twenty has been one of the most challenging years that the industry, as a whole, has ever seen. The positive attitude and energy put forth has resulted in big wins across Canada. We are a resilient bunch. Pat yourselves on the back. Let’s keep the momentum going into 2021.

I speak to industry members daily and it’s the best part of my job. Right now, one of the hottest topics is marketing plans for the 2021 season. Many of you are still uncertain of what you plan to do so I am going to share some details of our recent planning with you. CY Media has created a digital marketing strategy that will target and acquire an even greater subscriber base of known boaters including; power, sail, new boaters through to experienced, entry level and large cruisers alike in Canada.

To reach this audience, now all you have to do is advertise within our brands.

You might be surprised to learn that all the publications below are under the Canadian Yachting Media Bimini! With so many boating publications in our library, we can create great synergy and a customized Marketing Mix, reaching to boating audiences who correspond with your target boater demographic.
CY Media Family

We can make it easy for you.

We know that you are busy, but marketing and branding is imperative to keep the momentum going in your business even when you are in high demand. So, take a minute to book a call, or a web meeting with a CY Team Member to discuss a Marketing Plan to suit your business needs in 2021. We are ready to work for you. Contact me at This email address is being protected from spambots. You need JavaScript enabled to view it. | 705-527-7666, ext. 225.

 

Boating Industry Canada News Week

 

Every Tuesday we publish a fresh Digest with informative articles pertaining to the Canadian boating and marine industry. Stay up to date with the latest products, research and industry developments.

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For those interested in, or impacted by the Great Lakes water levels issues, a recording of the ...
Executing a comprehensive plan to build a strong foundation for the future, Suzuki Motor ...
This year Standards Week includes several virtual events over the course of four ...
Toronto International Boat Show has announced that it has finalized plans for its 2021 Virtual ...
Tanki, the start-up company behind a novel environmentally safe sanitary paper designed to ...
Transport Canada (TC) Office of Boating Safety (OBS) wants to hear from stakeholders, especially ...
Accompanied by a Marine Classification Program Review Committee, in recent years, the Nautical ...
MasterCraft Boat Holdings, Inc. (NASDAQ: MCFT) announced November 11, financial ...
MarineMax Vacations is pleased to announce the expansion of their charter offering to The Bahamas ...
Walkers Point has been providing service, storage and sales to the Muskoka boating clientele ...

TANKI WINS PRESTIGIOUS MARITIME UK INNOVATION AWARD

TANKITanki, the start-up company behind a novel environmentally safe sanitary paper designed to prevent blockages in sewage treatment plants and toilets, has won the prestigious Maritime UK 2020 Innovation Award.
 
The award, sponsored by the UK Ship Register, was presented by Dee Caffari MBE in a well-executed virtual event broadcast last week, following live streams from Her Royal Highness The Princess Royal, the Member of Parliament for Plymouth, and Shadow Environment Secretary, Luke Perry MP, and UK Secretary of State for Transport Grant Shapps MP.

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FURUNO'S NAVNET TZTOUCH3 FAMILY EXPANDS WITH INTRODUCTION OF NEW 9-INCH MFD

Furuno's Navnet TZtouch3In early 2020, Furuno introduced NavNet TZtouch3, setting the standard for MFDs by packing powerful features and functions into super-bright and responsive IPS displays. These units are not only the most powerful MFDs on the market, but also the easiest to use, with a variety of screen sizes and interface options to suit any boating style or size of vessel.

Now, Furuno is expanding that ground-breaking line of MFDs with the addition of the TZT9F, a new, smaller MFD that packs the power of NavNet TZtouch3 into a 9” IPS display, suitable for smaller helms, flybridges, and second stations.

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People

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It is with great sadness that we announce that Frank Willis Butler, President and Chief Executive ...
Carling Technologies is saddened to announce that its Director of Sales for the Maretron ...
Groupe Beneteau Americas has announced two important executive appointments in their powerboat ...
Furuno USA is mourning the passing of Commercial Sales Representative Jeff Shield. Jeff passed away ...
Maple Leaf Marinas has announced that Peter Hart has joined the company as General Manager of ...
Bernard “Bernie” Luttmer (b. March 20 1945) passed away peacefully with his family at his side on ...
Navico – parent company to the Lowrance, Simrad Yachting, B&G and C-MAP brands – recently ...
The American Boat & Yacht Council (ABYC), the essential source of technical information ...
Rob Parmentier has been named President & CEO of Sailfish Boats.  Prior to this ...
North South Nautical Group Inc. is pleased to announce the appointment of Dan Peel as a yacht ...

CARLING TECHNOLOGIES ANNOUNCES THE PASSING OF MARETRON DIRECTOR OF SALES, KIP WASILEWSKI

Kip WasilewksiCarling Technologies is saddened to announce that its Director of Sales for the Maretron brand, Kip Wasilewski, died suddenly on October 27, 2020 near his home in New Jersey.

Frank Emnett, Vice President, Carling Technologies and co-founder of Maretron stated, “It is with great sadness that I announce the passing of my colleague. Kip has made an indelible mark on the reputation and success of the Maretron brand. His product knowledge and dedication to our customers was unmatched, and he will be greatly missed.” 

 

 

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