Facebook Recognizes Discover Boating Efforts as ‘Success Story’

Facebook recently featured Discover Boating’s social networking platform as one of its success stories, alongside such brands as Ford, Dominos, AT&T, USA Today and Sony. The Discover Boating case study was one of several snapshots of what Facebook deemed “inspiring campaigns” from around the globe. Their overview provides a look at the goals, approach and results of Discover Boating’s successful Facebook campaign.

Results highlighted include: 111% increase to date in overall fan base, 160% increase in average likes per day, and 181,000+ fans added to the Discover Boating Page within two months, which accounts for 77% of its total new connections.

Click here to read the full Facebook success story listed under the “Entertainment” section.

The 2024 Marine Electronics Conference & Expo was a great event!

The 2024 Marine Electronics Conference & Expo, held by the National Marine Electronics Association, (NMEA) took place September 16 to the 20th in Providence, Rhode Island. Boating Industry Canada was there for the first time and we were very impressed with what we found.

The association is very well supported and virtually any significant marine electronics company that you could name, was represented there on the Exhibitor list at the Expo as well as all being NMEA members and very supportive of the organization.

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Changing Scene

Sticker shock and the long term

NMMA 2025 Model Year Certification Deadlines and Annual Seminar Reminder

Boating Ontario bursary up to $2,000 makes waves for Georgian marine students

Axopar’s Jan-Erik Viitala wins a prestigious ‘EY Entrepreneur of The Year’ award in Finland

The ideal time to plan your successful 2025 season

Trump Presidency will reignite US-China trade war and threaten a spike in ocean container shipping markets as businesses rush imports ahead of higher tariffs

Boating Ontario bursary up to $2,000 makes waves for Georgian marine students

November 15, 2024
Axopar’s Jan-Erik Viitala wins a prestigious ‘EY Entrepreneur of The Year’ award in Finland

November 15, 2024
The ideal time to plan your successful 2025 season

November 11, 2024
Trump Presidency will reignite US-China trade war and threaten a spike in ocean container shipping markets as businesses rush imports ahead of higher tariffs

November 8, 2024
The Vancouver International Boat Show 2025 seminar schedule is currently well underway!

November 8, 2024
Reciprocal Membership Agreement Signed Between the Association of Pacific Ports (APP) and the Pacific Coast Congress of Harbormasters and Port Managers (PCC).

November 8, 2024

Need to Catch up on News This Week?

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Just Launched

The new Kropf Industrial electric travel lift in use.

Kropf Industrial Delivers First All-Electric Travel Lift

Princecraft Unveils All-New Vogue RL Pontoon for Model Year 2025

Princecraft Launches the All-New Sport 188

Bayliner Boats Launches the All-New Trophy T22SC

Harris Boats Launches its First All-Electric Pontoon, the Cruiser e-210 Powered by Mercury® Avator™

Catching Is More Fun: Sea-Doo and Alumacraft focus on fishing

Harris Boats Launches its First All-Electric Pontoon, the Cruiser e-210 Powered by Mercury® Avator™

Harris Boats has announced the launch of the Cruiser e-210, the brand’s first all-electric pontoon. Powered by a Mercury® Avator™ 35e Outboard, the Cruiser e-210 provides the same level comfort, amenities and style the Cruiser model is known for, in addition to a more sustainable, gas-free option to explore the waterways.

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Mercury Racing unveils new 150R/200R V6 outboards during the 2024 Cannes Yachting Festival

Hubbell-Marine Stainless steel outlet covers

Mercury Marine, a division of Brunswick Corporation and Mercury Racing launched two new Racing outboards on the opening day of the Cannes Yachting Festival. In addition, this week Mercury also announced new color options for the 150hp FourStroke, and introduced a new mid-range Jet outboard engine.

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