Unified Marine Names Cindy Henninger Sr. Vice President, Marketing & Sales
In an important strategic move meant to further enhance its position as a marine products and accessories leader and strengthen customer service, Unified Marine, Inc. has named Cindy Henninger Senior Vice President of Marketing & Sales. She will report directly to Unified Marine CEO, David Nirenberg.
Cindy will oversee all facets of marketing of Unified Marine and its SeaSense brand. Additionally, she will be responsible for improving Unified Marine’s customer service area in anticipation of an expected increase in interest in SeaSense products following the company’s introduction in June of the industry’s first Limited Lifetime Warranty program.
Henninger previously worked for Arcos Industries, LLC, where she held a variety of positions over an 18-year period, and most recently was Customer Service & Sales Manager. She traveled throughout the U.S and internationally and oversaw the majority of Arco Industries’ export accounts, successfully helping to increase the company’s international business by 75 percent.
In commenting on Henninger’s appointment, Nirenberg said: “Unified Marine is excited with the experience Cindy will bring to our company as she oversees sales of our SeaSense marine and trailer accessories to our current customers. She also will team up with Dave Thomas, our Senior Vice President of Sales & Marketing, in expanding SeaSense’s market presence, not only in North America, but throughout the European Market.”
