DISCOVER BOATING “GET ON BOARD” CAMPAIGN LAUNCHES SOCIAL MEDIA TOOLKIT

Get On Board

July 7, 2020

On June 15th, Discover Boating and Take Me Fishing launched the industry-wide “Get On Board” campaign (watch video here) to help get more people on the water to experience the restorative power of boating and fishing amid COVID-19. The social toolkit is comprised of images, videos, suggested captions and links to help amplify our voice on social media throughout the summer.

The story in the NMMA Currents newsletter stated that, “We need your help to make some noise and bring new boaters to the water!

Start by re-posting the Facebook post below. Just click the post and share on your own Facebook page. For more Facebook, Instagram and Twitter posts please visit our social toolkit to download videos, imagery and caption ideas HERE.”

Throughout the summer new social captions and imagery updates will be sent to keep the momentum going. When posting, don’t forget to use the hashtag #TheWaterIsOpen and to tag @discoverboating and @take_me_fishing in your social posts.

For full campaign details, please find the full press release HERE

Related Posts




Recreational Marine Industry Applauds Removal of the Luxury Tax on Boats in Budget 2025

NMMA Canada

OTTAWA (November 4, 2025)—Canada’s boating industry applauds Budget 2025’s commitment to remove the devastating luxury tax on boats, a failed tax policy that unfairly punished Canadian manufacturers and workers. When the luxury tax was first implemented in September 2022, Canada’s marine industry leaders were quick to point out the impending losses of middle-class jobs, government tax revenues and sales declines.

Read More




Need to Catch up on News This Week?

Every Tuesday we publish a fresh Digest with informative articles pertaining to the Canadian boating and marine industry. Stay up to date with the latest products, research and industry developments.

Missed an Issue of Boating Industry Canada News Week? If you’re looking for a specific issue, or simply want to catch up on previous issues, check out our Boating Industry Canada News Week Archives.

Not signed up for News Week? Subscribe here.



Introducing the All-New Axopar 38 

Axopar pioneers once again to set new standards, with the Axopar 38 range marking a new era in adventure boating. The first model of the range debuted at Boot Düsseldorf 2026 with the world premiere of the Axopar 38 XC Cross Cabin, to be followed by the Axopar 38 Sun Top and Cross Top launching later this year.

Read More



Simrad Marine Electronics Debuts New NSO® 4

As Simrad Marine Electronics marks its 80th anniversary, the brand celebrates eight decades of innovation with the launch of NSO® 4 – the next chapter in marine navigation. Built on the revolutionary NEON™ operating system (OS) and designed to be the world’s most intuitive chartplotter, NSO 4 is the latest premium chartplotter and fishfinder in the Simrad® portfolio, delivering an unmatched combination of effortless control, lightning-fast performance, and sleek design, setting a new standard for offshore navigation.

Read More