FREEDOM BOAT CLUB CONTINUES CANADIAN EXPANSION WITH NEW LOCATION IN THE TORONTO MARKET

Freedom Boat Club Toronto

June 26, 2018

Freedom Boat Club COO, Louis Chemi welcomes new owner Steve

McPherson and Caitrin McPherson of Toronto, Ontario

Freedom Boat Club, the nation’s oldest and largest boat club and exclusive powerboat club franchisor in North America with 160+ clubs in 31 states and Canada, recently appointed a new franchise owner/operator to serve the Toronto, Ontario market. This new addition brings the total number of Freedom Boat Clubs in Canada to four, including the recently opened Halifax, Nova Scotia club, along with two locations in Vancouver, British Columbia.

Steve McPherson is the operator of the new franchise and is basing the club on western Lake Ontario at Outer Harbor Marina, Toronto. McPherson is a marine industry veteran with 25 years’ experience. He has previously served as President of Navy Point Marine in Sackets Harbor, NY and Navy Point Yacht Sales in Toronto.

“We are very pleased to welcome Steve to our franchise organization, and we are especially thrilled to expand our presence in the Canadian market,” Freedom Boat Club President and CEO John Giglio said in a statement. “Strong demand for club expansion by Canadian boaters has led to the launch of the new Toronto and recently opened Halifax locations, with further expansion planned for the near future.”

The Toronto Freedom Boat Club is gearing up for a major summer grand opening and launch slated for July 7th. It will offer free boat training, monthly member socials, and a mix of popular boating brands in the fleet, including Jeanneau, Hurricane, and Campion.

“We are really excited to open the Toronto market,” said McPherson. “Toronto is an amazing waterfront city and boating on Lake Ontario is a popular pastime. By offering free training, quality new boats and reciprocal access nationwide, we believe the club will prove to be a natural fit to Toronto’s outdoor recreation opportunities and attractive to existing and new boaters in the GTA.”

For more information about Freedom Boat Club Toronto, contact Steve McPherson at Outer Harbor Marina, 475 Unwin Ave, or call (905) 271-2222, email Steve at smcpherson@freedomboatclub.com The club website is located online at http://freedomboatclub.com

Related Posts




Recreational Marine Industry Applauds Removal of the Luxury Tax on Boats in Budget 2025

NMMA Canada

OTTAWA (November 4, 2025)—Canada’s boating industry applauds Budget 2025’s commitment to remove the devastating luxury tax on boats, a failed tax policy that unfairly punished Canadian manufacturers and workers. When the luxury tax was first implemented in September 2022, Canada’s marine industry leaders were quick to point out the impending losses of middle-class jobs, government tax revenues and sales declines.

Read More




Need to Catch up on News This Week?

Every Tuesday we publish a fresh Digest with informative articles pertaining to the Canadian boating and marine industry. Stay up to date with the latest products, research and industry developments.

Missed an Issue of Boating Industry Canada News Week? If you’re looking for a specific issue, or simply want to catch up on previous issues, check out our Boating Industry Canada News Week Archives.

Not signed up for News Week? Subscribe here.



Introducing the All-New Axopar 38 

Axopar pioneers once again to set new standards, with the Axopar 38 range marking a new era in adventure boating. The first model of the range debuted at Boot Düsseldorf 2026 with the world premiere of the Axopar 38 XC Cross Cabin, to be followed by the Axopar 38 Sun Top and Cross Top launching later this year.

Read More



Simrad Marine Electronics Debuts New NSO® 4

As Simrad Marine Electronics marks its 80th anniversary, the brand celebrates eight decades of innovation with the launch of NSO® 4 – the next chapter in marine navigation. Built on the revolutionary NEON™ operating system (OS) and designed to be the world’s most intuitive chartplotter, NSO 4 is the latest premium chartplotter and fishfinder in the Simrad® portfolio, delivering an unmatched combination of effortless control, lightning-fast performance, and sleek design, setting a new standard for offshore navigation.

Read More