GREENLINE YACHTS GALVANISES ITS HYBRID FOCUS AND SELLS NEO TO BAVARIA YACHTS 

Michael Müller and Vladimir Zinchenko

Feb 4, 2020

Michael Müller, CEO Bavaria Yachts (left); Vladimir Zinchenko, Owner and CEO Greenline Yachts (right)

In line with Greenline Yachts’ vision to be the most innovative and responsible boat brand in the world, its NEO range of outboard sportsboats has been sold to Bavaria Yachts. 
 
Bavaria Yachts, a shipyard with which Greenline Yachts shares a strong relationship, has procured all rights to the construction of the NEO as well the moulds and tooling and will begin production at its Giebelstadt facility in September 2020.

Though the NEO is an award-nominated product that Greenline still believes in, the decision by the Slovenian yard to sell the concept is a strategic one in light of its major focus on hybrid propulsion, sustainability and responsible boating. The NEO is the only model in the current Greenline range that is not available as a hybrid.
 
Greenline’s hybrid capabilities continue to revolutionise the market, a fact reinforced by fantastic sales at Boot Düsseldorf 2020 where 80% of orders taken were for boats fitted with the H-Drive Hybrid system. 
 
Luca Meffle, Head of Sales and Marketing at SVP Yachts, Greenline’s parent company, says: “We are very happy that our NEO found a suitable new owner in Bavaria. We still believe in this project and we are excited to see how Bavaria will push the NEO to another level with its knowledge of serial production.
 
“Over the past year at Greenline Yachts we have sharpened our strategy to focus on alternative propulsion systems and green technologies supporting the idea of responsible boating. Therefore, it was a logical step to find a new shipyard to continue NEO’s success story.”
 
Greenline will stop producing the NEO in March after which its range will boast seven models from 9.99m (32ft 8in) to 20.8m (68ft 2in) all available with hybrid or full electric propulsion. 
 
Michael Müller, CEO of Bavaria Yachts, commented: “In recent years the market segment for day cruisers with outboards has grown strongly, particularly in the USA and Europe, and will continue to grow in the coming years.

“With our new day cruiser, we want to tap further customer groups and complete our portfolio of models. Due to the acquisition of the NEO concept and its further development, we will be able to present a new model as early as this year.”

Related Posts





Cruisers Yachts Rebrand Flagship Model: Introducing The New 57 Fly

NMEA

Cruisers Yachts, a renowned name in the luxury yacht industry, announces the rebranding of its esteemed 55 FLY model, now named the 57 FLY.
 
“At Cruisers Yachts, we always strive to improve our products and ensure they reflect the true essence of our craftsmanship. After careful consideration, we’ve decided to rename the 55 FLY to the 57 FLY. This change better aligns with the actual length of the yacht and more accurately represents its impressive scale and sophistication.

Read More




Need to Catch up on News This Week?

Every Tuesday we publish a fresh Digest with informative articles pertaining to the Canadian boating and marine industry. Stay up to date with the latest products, research and industry developments.

Missed an Issue of Boating Industry Canada News Week? If you’re looking for a specific issue, or simply want to catch up on previous issues, check out our Boating Industry Canada News Week Archives.

Not signed up for News Week? Subscribe here.



Kropf Industrial Delivers First All-Electric Travel Lift

Kropf Industrial, manufacturer of the industry-leading Conolift line of boat handling equipment, is excited to announce that its first all-electric travel lift is now in service in Ontario. The advanced design has eliminated both the diesel power unit and the hydraulic system, yielding a simplified machine that is quiet, and free from emissions and the risk of spills.

Read More



Mercury Marine enhances Joystick Piloting capabilities, laying the groundwork for an exciting future in effortless autonomous boating

Hubbell-Marine Stainless steel outlet covers

Mercury Marine®, a division of Brunswick Corporation has announced a software update for its SmartCraft®operating system that gives Joystick Piloting powerful new capabilities. The system can now automatically counteract the effects of wind, waves and current while a boater is driving with the joystick, giving them the ability to dock and maneuver with effortless precision.

Read More