Changing Scene

Mercury Marine introduces Joystick Steering for Single-Engine Vessels

Feb 20, 2024 Mercury Marine, on February 14th, introduced Mercury Joystick Steering for Single-Engine Vessels, compatible for use with the Mercury Verado® family of V8, V10 and V12 outboard engines from 250 to 600hp, at the Discover Boating™ Miami International Boat Show in Miami Beach, Florida. Enhanced by electric steering, Joystick Steering for Single-Engine Vessels rounds out Mercury’s suite of joystick systems, delivering effortless…

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Fliteboard introduces FLITE AIR and FLITE AIR PRO, the most affordable and accessible models

Feb 20, 2024 Fliteboard, a brand of Brunswick Corporation and a leader in the eFoil industry, on February 14th, 2024 announced the introduction of Flite AIR and Flite AIR PRO, the most attainable models in the brand’s portfolio and a significant milestone for Flite as it continues to appeal to a broader consumer at different price points. Since…

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Correct Craft announces leadership changes at Pleasurecraft Engine Group, Velvet Drive Transmissions, and Indmar Marine Engines

Feb 20, 2024 Correct Craft is pleased to announce strategic leadership changes within its subsidiaries, Pleasurecraft Engine Group, Velvet Drive Transmissions, and Indmar Marine Engines, in preparation for accelerated growth. Trey Thurman, a seasoned veteran with 22 years of experience in the marine industry and 17 years at Pleasurecraft, has been appointed President of Pleasurecraft Engine Group. In his new role,…

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ABYC Marine Law Symposium – Hybrid Event – Annapolis, MD or Virtual Option – February 29, 2024

Feb 20, 2024 ABYC’s Marine Law Symposium is drawing closer! Join us live in Annapolis, MD, or virtually to navigate the legal aspects of recreational boating accidents and other information you won’t find anywhere else in the industry. Learn from experts on the following topics: • Boat Explosion Resulting from Faulty Electrical System • Root Cause Analysis (RCA) for the…

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Marketing investments

For those of us in the boat business with a “dealer” mindset, we see the boat shows as a special and unique in-person opportunity to reach a wider audience and the boat shows are big this year for sure. Toronto wrapped up a couple of weeks ago, Vancouver last week, Halifax and Montreal this week.

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Tohatsu Corporation and Ilmor Marine unveil ground-breaking partnership in Electric Outboard Technology

Feb 13, 2024 Tohatsu Corporation, the oldest Japanese outboard engine manufacturer with a legacy spanning more than a century, is proud to announce an innovative collaboration with Ilmor Marine, a renowned name in marine engine manufacturing and high-performance engineering solutions. This strategic collaboration marks a historic partnership between two industry leaders, combining the rich heritage of Tohatsu’s…

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That’s a wrap on a terrific 2024 Vancouver International Boat Show

Feb 13, 2024 Boating BC announced in their February 8th newsletter, “VIBS 2024 has come to a close and by all accounts it was a great success. Thanks to Linda, Amanda and the whole team at Canadian Boat Shows for pulling it off. Crowds were down slightly from last year but certainly made up for it in…

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Quick Group expansion in the USA is further bolstered by the acquisition of YMS, a prominent service hub in Florida

Feb 13, 2024 Quick Group has already established itself as one of the world’s leading players in the marine engineering sector, serving the top production and custom boatbuilders with an extensive portfolio of quality products and technologically advanced integrated solutions. Today, the Group takes another fundamental step in developing and strengthening its presence in the U.S. market following its corporate value proposition, which is…

Read More Quick Group expansion in the USA is further bolstered by the acquisition of YMS, a prominent service hub in Florida
Leave a Sailing Legacy

Feb 13, 2024 Until recently the 1st Boundary Bay Sea Scouts Group in Tsawwassen ran a very successful sailing program for over 20 years for scouts living in Tsawwassen. The training enabled some scouts to achieve their certification as qualified Day Skippers from the Canadian Yachting Association. Rather than restarting that program exclusively for Tsawwassen Scouts, we intend to expand the program to include Scout Groups in the…

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Intellian Technologies enjoys two decades of growth, expansion, and industry-defining technology development

Feb 13, 2024 On February 5th, Intellian Technologies celebrated twenty years of innovation, during which it has become a leading global provider of multi-band, multi-orbit satellite communication user terminals. Founded by CEO Eric Sung in 2004, the company sits at the epicentre of the satcom industry. Providing the crucial technology link between satellite networks in space and customers around…

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Honda Marine and Scout Boats launch new brand partnership

Feb 13, 2024 On February 8th, 2024, Honda Marine, a business division of Honda Power Sports & Products, announced a new brand partnership with Scout Boats, designed to deliver an additional form of boat and motor packaging that maximizes the pleasure of the boating experience while underscoring the Honda Marine mission to become the marine mobility leader with integrated solutions for the global marketplace. The new brand partnership, a program being launched with…

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2024 Miami Innovation Awards Judges announced, honors to take place at Miami Industry Breakfast on Feb. 15

Feb 13, 2024 The NMMA and Boating Writers International (BWI) have announced the panel of judges set to evaluate product entries for the 2024 Miami Innovation Awards. As one of the industry’s most prestigious honors, the Miami Innovation Awards recognize manufacturers and suppliers who bring new, innovative products for the boating industry to market. The 2024 award recipients will be…

Read More 2024 Miami Innovation Awards Judges announced, honors to take place at Miami Industry Breakfast on Feb. 15
Promoting boating

The subject line for this February 6th 2024 edition of Boating Industry Canada News Week Digest is drawn from the announcement (story below) by Brunswick Corporation that their Freedom Boat Club delivered 600,000+ member trips in 2023. That’s an impressive number of trips to me and the Freedom Boat Club (and other similar boat clubs) offer a fleet of mainly larger, mainly new boats, supported by an on-site staff and who require members to have at least some level of training before they cast off.

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Sea Ray to Celebrate 65 Years with a luxury lineup at the Discover Boating Miami International Boat Show

Feb 6, 2024 Sea Ray is celebrating 65 years of meticulous craftsmanship by showcasing a selection of the brand’s latest models at the Discover Boating Miami International Boat Show, February 14-18, 2024. Since its inception in 1959, Sea Ray has been on the cutting-edge of fiberglass boat design and manufacturing. During the show, boating enthusiasts will be able…

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Sailor’s Day at the Toronto International Boat Show

Feb 6, 2024 Louisa Bobyk, part of the panel discussion at the inaugural Sailor’s Day Photos courtesy of Alex Byczko and Louisa Bobyk Last Saturday (Jan 27) the 2024 Toronto International Boat Show marked the first year for Sailor’s Day at the Enercare Centre. The day was held in ‘Sailfest’, where many types of boats…

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RS Feva MKII makes its US debut at US Sailing’s National Sailing Programs Symposium

Feb 6, 2024 The RS Sailing team are excited to head to the National Sailing Programs Symposium (NSPS), February 1-3 at The DeSoto Savannah, GA. The stand-out event for sailing education in the United States, NSPS is all about sparking conversations between industry representatives. It is led by US Sailing; the National Governing Body for the sport of sailing and one of the leading visionaries within the…

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NMMA Canada hosts successful Industry Breakfast

Feb 6, 2024 During the Toronto International Boat Show, January 19 to 28th, NMMA Canada was pleased to gather industry leaders, experts and association members to share key insights and strategies to help shape the future of recreational boating in Canada. The sold-out event was a tremendous success, fostering discussions that will undoubtedly impact the recreational boating industry…

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Newsweek names Brunswick Corporation among America’s Greatest Workplaces for Diversity for 2024

Feb 6, 2024 Brunswick Corporation, the world’s largest marine technology company, was recognized by Newsweek as one of America’s Greatest Workplaces for Diversity. Brunswick earned a rating of four-and-a-half stars out of a possible five on the list of large size employers, acknowledged by their employees for genuinely respecting and valuing all individuals and perspectives. “We are honored to…

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Freedom Boat Club delivers a record-setting 600,000+ member trips in 2023 expanding boater participation worldwide

Feb 6, 2024 Freedom Boat Club, the world’s largest boat club operator, today announced it delivered more than 600,000 member boating trips across its global footprint in North America, Europe and Australia throughout 2023. This milestone highlights Freedom’s continued strategic growth and scale across the world’s top boating destinations. “We are thrilled to reach this exciting milestone surpassing…

Read More Freedom Boat Club delivers a record-setting 600,000+ member trips in 2023 expanding boater participation worldwide
AIRMAR Technology acquired by Amphenol Corporation

Feb 6, 2024 AIRMAR Technology Corporation, a world leader in ultrasonic transducers and Chirp technology, is pleased to announce its purchase by Amphenol Corporation (NYSE: APH). Amphenol, one of the world’s largest providers of high-technology interconnect, sensor and antenna solutions, is headquartered in Wallingford, Connecticut, USA. Airmar is now part of the Amphenol Interconnect and Sensor Systems Division, joining several…

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