The Water is Calling: Discover Boating Canada Ramps Up Public Relations Ahead of Peak Boating Season

June 11, 2024

As part of Discover Boating Canada’s “See You Out Here” campaign, PR efforts are underway to engage with media nationwide and generate news coverage for boating this summer. Earlier this week, we issued a press release, The Water is Calling: Discover Boating Offers Expert Tips for Summer on the Water, featuring a host of tips and resources from DiscoverBoating.ca to help Canadians make the most of their time on the water this summer.

To date, digital pick-up has included the Globe & Mail, Yahoo! Finance Canada and dozens of other outlets, generating click-throughs to the website, which has earned more than 60 million impressions to date. See you out here!

Canadian Safe Boating Awards (CASBAs)

The 2025 Canadian Safe Boating Awards (CASBAs) were held on Sunday, January 18 at the National Yacht Club in Toronto. At this gala event the Canadian Safe Boating Council, its members and stakeholders in recreational boating safety assembled to honour the people, programs, organizations and marinas that help to make boating in Canada safer…

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Changing Scene

Harman Kardon Curates Unparalleled Fully Digital Premium Audio Experience on New Cruisers Yachts 50 FLY

March 23, 2026
Flying electric vessel maker Candela raises millions amid soaring oil prices

March 23, 2026
Lightspeed Launches AI Command Center

March 23, 2026
Annual FOCA Achievement Award Presented to the Gloucester Pool Cottagers Association

March 23, 2026
Flite Wins Two Prestigious iF Design Awards

March 23, 2026
Some Responses to the Small Boat Comments

March 16, 2026

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Just Launched

Monterey Expands Its Industry Leading Elite Series with The Elite 23, 34 and 38

Monterey Boats has announced the introduction of the new Elite 23, expanding its industry-leading Elite series of premium adventure boats. The addition brings the lineup of 23 to 30-feet reinforcing Monterey’s leadership across key size categories and building on the rapid retail growth of its premium bow rider offering, with the Elite 34 and Elite 38 models scheduled to follow in the summer and fall of this year.

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Simrad Marine Electronics Debuts New NSO® 4

As Simrad Marine Electronics marks its 80th anniversary, the brand celebrates eight decades of innovation with the launch of NSO® 4 – the next chapter in marine navigation. Built on the revolutionary NEON™ operating system (OS) and designed to be the world’s most intuitive chartplotter, NSO 4 is the latest premium chartplotter and fishfinder in the Simrad® portfolio, delivering an unmatched combination of effortless control, lightning-fast performance, and sleek design, setting a new standard for offshore navigation.

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