Oct 27, 2020

Jill SniderFrom Jill Snider – Vice President , CY Media

As the 2020 season comes to end, I would like to say congratulations to everyone in the industry. Twenty-Twenty has been one of the most challenging years that the industry, as a whole, has ever seen. The positive attitude and energy put forth has resulted in big wins across Canada. We are a resilient bunch. Pat yourselves on the back. Let’s keep the momentum going into 2021.

I speak to industry members daily and it’s the best part of my job. Right now, one of the hottest topics is marketing plans for the 2021 season. Many of you are still uncertain of what you plan to do so I am going to share some details of our recent planning with you. CY Media has created a digital marketing strategy that will target and acquire an even greater subscriber base of known boaters including; power, sail, new boaters through to experienced, entry level and large cruisers alike in Canada.

To reach this audience, now all you have to do is advertise within our brands.

You might be surprised to learn that all the publications below are under the Canadian Yachting Media Bimini! With so many boating publications in our library, we can create great synergy and a customized Marketing Mix, reaching to boating audiences who correspond with your target boater demographic.
CY Media Family

We can make it easy for you.

We know that you are busy, but marketing and branding is imperative to keep the momentum going in your business even when you are in high demand. So, take a minute to book a call, or a web meeting with a CY Team Member to discuss a Marketing Plan to suit your business needs in 2021. We are ready to work for you. Contact me at This email address is being protected from spambots. You need JavaScript enabled to view it. | 705-527-7666, ext. 225.

 

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Boating Industry Canada News Week

 

Every Tuesday we publish a fresh Digest with informative articles pertaining to the Canadian boating and marine industry. Stay up to date with the latest products, research and industry developments.

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Changing Scene

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In the March 26th edition of Boating Industry Canada News Week Digest, we carried the huge ...
In their March 26th newsletter, the NMMA reported that 2020 was both a historic year for ...
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Crown Battery Manufacturing, one of the world’s oldest continually operating battery producers, ...
Dakota Lithium believes that quality is measured by lifespan and focuses on building batteries that ...
Countless boats have been abandoned across the province of Ontario in backyards, storage ...
On March 5th, the NMMA announced 58 recipients of the 2020 Marine Industry Customer ...
March 8TH, on International Women’s Day, MasterCraft Boat Company kicked off its “Let Her Rip” ...
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WANT TO SELL DAKOTA LITHIUM BATTERIES IN CANADA?

Dakota BatteryDakota Lithium believes that quality is measured by lifespan and focuses on building batteries that last a very long time. By harnessing their unique chemistry and engineering know-how Dakota Lithium lasts 4x longer than traditional batteries, providing lasting value and reducing e-waste and the impact on the planet.

Dakota Lithium has been building lithium batteries since 2008. With a decade plus of high-powered adventures under their belt, they know that Dakota Lithium batteries last a long, long time. Dakota stands behind their craftsmanship with a best in class 11-year warranty on all batteries.

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VERATRON DEBUTS SMALLEST N2K GNSS ANTENNA

Veratron N2K GNSS AntennaAt a mere 2.4" in diameter, the Veratron GO is the smallest NMEA 2000® certified GNSS antenna on the market. Truly plug-and-play, the high-performance integrated GPS, GLONASS and Galileo receiver is available in two navigation models and a Bluetooth version for monitoring onboard networked systems.


Starting off the series is Veratron GO GPS, the satellite-only version. Alternately, Veratron GO Data offers a Bluetooth Low Energy (BLE) gateway that enables users to monitor engine, battery, navigation and other vessel performance data on Veratron's new NavDash mobile app.

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People

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