|

Brunswick Corporation launches Virtual Consumer Electronics Show Media Days presentation ahead of CES 2022

Brunswick Corporation

Jan 4, 2022

Brunswick Corporation (NYSE: BC) has launched its 2022 Virtual Consumer Electronics Show (CES) Media Days presentation on Brunswick.com. The event, hosted by Brunswick’s Chief Executive Officer, Dave Foulkes, takes a closer look at the Company’s Next Wave strategy and highlights the future of recreational boating through its ACES (autonomy, connectivity, electrification, shared access) strategy, which will be on display at CES 2022 in Las Vegas, January 5-8, 2022. 

“CES 2022 will be an opportunity to bring together digital and physical elements of our ACES strategy with some of our latest award-winning and attention grabbing in-market products,” said Dave Foulkes, Brunswick Corporation CEO.  “Within our immersive and engaging exhibit, visitors will be transported from the convention center to richly simulated land- and seascapes which we will use to demonstrate how a boat captain in the near future might experience a voyage, assisted by a suite of autonomy systems.”

Some of the key features in Brunswick’s 2022 CES exhibit, include:

• Innovative, Award-Winning Propulsion Systems – Mercury’s V12, 600HP Verado, a CES 2022 Innovation Award Honoree, will be on display powering a Sea Ray Sundancer 370 showcasing the most powerful and fuel-efficient outboard in the industry.
 
• Vision for Autonomous Boating – Through an immersive, 200-degree virtual simulator, visitors can experience the future of boating by going on a journey that highlights automated object avoidance and docking features through augmented reality. In addition, Brunswick will showcase its partnership with Carnegie Robotics, creating advanced driver assistance and autonomous solutions to improve the boating experience across a range of applications and scenarios.
 
• Vision for Electrification –Brunswick will feature its vision for electrification in addition to highlighting a partnership with the E1 racing series, showcasing its electric racing powerboat, RaceBird, featuring an electric powertrain developed by Mercury Racing and display and navigation systems developed by Brunswick-owned Simrad® and C-MAP.

To view Brunswick’s 2022 CES Media Day presentation, click here, and to see Brunswick Corporation at CES 2022, visit Exhibit 6932 in the West Hall of the Las Vegas Convention Center.

 

Related Posts

Good Advice that You Can Share – Is Your Boat Ready for the Season? 

Every year, thousands of boaters go out on the water without the proper safety equipment that is required by law. This equipment can be of great benefit and comfort and can mean the difference between a great day out on the water and a potential disaster. 
 
Required items vary depending on boat length but here is a list of things that you should ensure are on board, in good working condition and within reach each time you go out: 

Read More

Changing Scene

Need to Catch up on News This Week?

Every Tuesday we publish a fresh Digest with informative articles pertaining to the Canadian boating and marine industry. Stay up to date with the latest products, research and industry developments.

Missed an Issue of Boating Industry Canada News Week? If you’re looking for a specific issue, or simply want to catch up on previous issues, check out our Boating Industry Canada News Week Archives.

Not signed up for News Week? Subscribe here.

Just Launched

Marine SCA Proudly Introduces Tuccoli Marine

Marine SCA, now representing several European boat manufacturers, proudly introduces Tuccoli Marine, an Italian brand recognized for premium craftsmanship, performance, and innovative fishing boat design.

Tuccoli, a 70-year-old shipyard, reinterprets the fishing boat, transforming its concept for versatility. Technical and functional to satisfy even professional fishermen, Tuccoli boats are now designed as recreational yachts, where nothing is left to chance…

Read More

ePropulsion Enters Powered Kayak Fishing Market with Innovative kLite Electric Outboard

ePropulsion Americas, the global leader in marine electric propulsion systems and services, has announced that it is entering the powered kayak market with the all-new kLite 750 electric outboard. Building on the award-winning technology that shattered convention with the highly portable eLite, the kLite 750 is powerful, but contained in a lightweight and compact form factor ideal for recreational or fishing kayaks alike.

Read More

People