Advanced Textiles Association debuts new logo – name-change from IFAI

ATA

Aug 8, 2022

ATA

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

Advanced Textiles Association (ATA), recently launched their new logo. ATA became the official new name of the association formerly known as Industrial Fabrics Association International (IFAI), on June 1 and have now released their new look.

The goal was to find a name and acronym that was more inclusive of the textiles, fabrics, materials that make up the marketplace that IFAI already serves. IFAI set out to “reimagine” what IFAI can and must be to best serve its various members and markets in a swiftly evolving textiles industry.

“We wanted to create something recognizable while updating the logo and colors. We also hoped to hint at the growth that IFAI has had in the last several years,” said ATA President and CEO Steve Schiffman. “We think this design that includes a similar red, green, blue color palette capitalizes on the brand equity that IFAI has built and the ATA bursting out of the circle represents the growth in benefits and programs that are offered by ATA.”

The new logo will soon replace the previous IFAI logo on all digital and print ATA assets.

Related Posts

Good Advice that You Can Share – Is Your Boat Ready for the Season? 

Every year, thousands of boaters go out on the water without the proper safety equipment that is required by law. This equipment can be of great benefit and comfort and can mean the difference between a great day out on the water and a potential disaster. 
 
Required items vary depending on boat length but here is a list of things that you should ensure are on board, in good working condition and within reach each time you go out: 

Read More

Changing Scene

Need to Catch up on News This Week?

Every Tuesday we publish a fresh Digest with informative articles pertaining to the Canadian boating and marine industry. Stay up to date with the latest products, research and industry developments.

Missed an Issue of Boating Industry Canada News Week? If you’re looking for a specific issue, or simply want to catch up on previous issues, check out our Boating Industry Canada News Week Archives.

Not signed up for News Week? Subscribe here.

Just Launched

Marine SCA Proudly Introduces Tuccoli Marine

Marine SCA, now representing several European boat manufacturers, proudly introduces Tuccoli Marine, an Italian brand recognized for premium craftsmanship, performance, and innovative fishing boat design.

Tuccoli, a 70-year-old shipyard, reinterprets the fishing boat, transforming its concept for versatility. Technical and functional to satisfy even professional fishermen, Tuccoli boats are now designed as recreational yachts, where nothing is left to chance…

Read More

ePropulsion Enters Powered Kayak Fishing Market with Innovative kLite Electric Outboard

ePropulsion Americas, the global leader in marine electric propulsion systems and services, has announced that it is entering the powered kayak market with the all-new kLite 750 electric outboard. Building on the award-winning technology that shattered convention with the highly portable eLite, the kLite 750 is powerful, but contained in a lightweight and compact form factor ideal for recreational or fishing kayaks alike.

Read More

People