Brunswick Corporation highlighting developments in Marine Autonomy and launching Electrified Products at CES 2023
Jan 9, 2022
On January 3, 2023, Brunswick Corporation (NYSE: BC), the world’s largest recreational marine technology company, announced its exhibit plans for the 2023 Consumer Electronic Show (CES) in Las Vegas, running from January 5-8, 2023.
During CES, Brunswick launched the first commercial model in Mercury Marine’s Avator 48V electric outboard series, as well as highlighting Navico Group’s newly launched Fathom e-power system – a lithium-ion power management system that replaces the role of combustion engine generators in supplying power for onboard systems in marine and RV applications. Additionally, Brunswick unveiled its newest boat brand designed to accommodate Mercury’s Avator electric propulsion. And, rounding out its ACES strategy (Autonomous, Connected, Electrified, Shared), Brunswick demonstrated its latest connectivity solutions and brought to life the possibilities for marine autonomy through an interactive 140-degree helm experience in the Las Vegas Convention Center.
“We are very excited to once again be exhibiting in person at CES 2023 and to demonstrate the rapid development of our ACES strategy on a global stage,” said Dave Foulkes, Brunswick Corporation Chief Executive Officer. “CES is a platform that stretches well beyond our industry, and we will take full advantage of the opportunity to showcase to the global audience our unique capabilities as we continue to develop the most advanced technologies in the marine industry.”
Brunswick also displayed some of its award-winning, in-market products, including the Sea Ray Sundancer 370 Outboard powered by CES Innovation award-winning Mercury Marine V12 600HP Verado outboard engines.
Brunswick kicked-off CES 2023 by hosting its Media Day presentation and Q&A on Wednesday, January 4 at 11 a.m. PST. The event was be led by Brunswick CEO, Dave Foulkes.