Mercury Marine earns 13th consecutive Green Masters designation

Mercury Marine

Dec 5, 2023

For the 13th consecutive year, Mercury Marine, a division of Brunswick Corporation (NYSE: BC), has earned a Green Masters designation from the Wisconsin Sustainable Business Council (WSBC), placing the company among an elite group of organizations to have earned the honor in the state.

The Green Masters Program is highly competitive, with only 20% of the top companies across the state selected for the program, and this year’s process was even more selective than previous years. The scored categories include environmental, workforce, society, and governance and leadership, with Mercury scoring highest in water resource management, employee health and safety, and ethical governance and sustainability leadership. 
“This designation is a significant accomplishment for Mercury – not only to achieve the highest honor of Green Master, but to earn the designation for 13 consecutive years,” said John Buelow, Mercury Marine president. “It’s also a testament to our employees, whose consistent efforts have helped Mercury set a new standard for sustainability within the marine industry and the state of Wisconsin.” 

The company’s sustainability accomplishments in 2023 include the introduction of three Avator electric outboards. Each electric outboard is crafted with many components that are recyclable or reusable. Two more electric outboard products will be unveiled in the coming weeks as Mercury advances on its commitment to be the leader in electric propulsion. 

In addition, Mercury joined with Alliant Energy to launch a large-scale solar array project, which is currently under construction in Fond du Lac County. Mercury also continues to contribute its time and finances, both at the corporate and grassroots levels, including annual food drives and electronics-recycling campaigns.

To learn more about Mercury’s sustainability initiatives, see the Brunswick Corporation Sustainability Report at https://www.brunswick.com/overview/corporate-responsibility.

Related Posts




Canadian Safe Boating Awards (CASBAs)

CASBAS

The 2025 Canadian Safe Boating Awards (CASBAs) were held on Sunday, January 18 at the National Yacht Club in Toronto. At this gala event the Canadian Safe Boating Council, its members and stakeholders in recreational boating safety assembled to honour the people, programs, organizations and marinas that help to make boating in Canada safer…

Read More




Need to Catch up on News This Week?

Every Tuesday we publish a fresh Digest with informative articles pertaining to the Canadian boating and marine industry. Stay up to date with the latest products, research and industry developments.

Missed an Issue of Boating Industry Canada News Week? If you’re looking for a specific issue, or simply want to catch up on previous issues, check out our Boating Industry Canada News Week Archives.

Not signed up for News Week? Subscribe here.



Monterey Expands Its Industry Leading Elite Series with The Elite 23, 34 and 38

Monterey Boats has announced the introduction of the new Elite 23, expanding its industry-leading Elite series of premium adventure boats. The addition brings the lineup of 23 to 30-feet reinforcing Monterey’s leadership across key size categories and building on the rapid retail growth of its premium bow rider offering, with the Elite 34 and Elite 38 models scheduled to follow in the summer and fall of this year.

Read More


Simrad Marine Electronics Debuts New NSO® 4

As Simrad Marine Electronics marks its 80th anniversary, the brand celebrates eight decades of innovation with the launch of NSO® 4 – the next chapter in marine navigation. Built on the revolutionary NEON™ operating system (OS) and designed to be the world’s most intuitive chartplotter, NSO 4 is the latest premium chartplotter and fishfinder in the Simrad® portfolio, delivering an unmatched combination of effortless control, lightning-fast performance, and sleek design, setting a new standard for offshore navigation.

Read More