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The Water is Calling: Discover Boating Canada Ramps Up Public Relations Ahead of Peak Boating Season

Discover Boating

June 11, 2024

As part of Discover Boating Canada’s “See You Out Here” campaign, PR efforts are underway to engage with media nationwide and generate news coverage for boating this summer. Earlier this week, we issued a press release, The Water is Calling: Discover Boating Offers Expert Tips for Summer on the Water, featuring a host of tips and resources from DiscoverBoating.ca to help Canadians make the most of their time on the water this summer.

To date, digital pick-up has included the Globe & Mail, Yahoo! Finance Canada and dozens of other outlets, generating click-throughs to the website, which has earned more than 60 million impressions to date. See you out here!

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