Yamaha Motor Canada shares real life stories in new campaign, “We Are All Yamaha”

June 23, 2026

Yamaha Motor Canada is excited to share its new video series showcasing real life, personal stories in a new campaign titled, “We Are All Yamaha.”

Yamaha Motor Canada offers a wide variety of products for many purposes and lifestyles with the same goal: to enrich the lives of the people using them – inspire “Kando.” In this cinematic, documentary-style series, Yamaha owners share their personal experiences, making an authentic connection with the viewer.

The first episode in the series, “The Love Of All Of It,” is Kevin’s story. Kevin grew up racing motocross which ignited a passion he still lives today; running a successful race team and an off-road facility that is all about rider education, family fun and, of course, competition.

This and future episodes will be released on a dedicated page on the Yamaha Motor Canada website. Follow Yamaha Motor Canada on social and sign up for their “My Yamaha” newsletter to be notified when new episodes are released.

Watch the “We Are All Yamaha” video series at Yamaha-Motor.ca/en/We-Are-All-Yamaha and submit your Yamaha story.

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