BENETEAU AMERICA AND AMERICAN SAILING ASSOCIATION CREATE PARTNERSHIP

ASA First Trainer

Beneteau America and the American Sailing Association (ASA) are entering in a new strategic partnership, as disclosed this afternoon during a press event at the Annapolis boat show, the largest sailboat show in North America.

Laurent Fabre, President of Beneteau America, and Lenny Shabes, ASA’s founder and chairman of the board, have announced their joint collaboration on the design of a new ASA-exclusive sail training vessel. The new sailboat, ASA First Trainer, will be produced in Beneteau’s factory of Marion, South Carolina.

Beneteau America and ASA presented the initial drawings of the future ASA First Trainer to the press and the ASA affiliated schools and ASA certified instructors.

The R&D team at Beneteau created a product brief taking into account the specific requirements of ASA to meet the needs of their affiliates in terms of ergonomics, layout and safety. The Finot Conq & Associates design resembles that of the popular First 20, but with a deck and rig specifically designed to enhance the learning experience of the students. The new ASA First Trainer is expected to be revealed a year from now, at the 2014 Annapolis sailboat show.

“Over the past few months, we’ve been pleasantly surprised to see such flexibility and cooperation from the foremost sailboat builder,” noted Shabes of ASA. “Throughout the process, we have sought the feedback of a representative group of affiliated schools and instructors. Since they have influenced the initial design of the boat and continue to offer valuable input, we’re confident the new ASA First Trainer will be a great
success.”

Charlie Nobles, Executive Director of ASA, further commented, “This new introduction is the perfect extension to our educational system, especially as it coincides with ASA’s 30th anniversary.” “This project is particularly relevant and exciting to Beneteau; building small sailing vessels to invite more people to experience the thrill of sailing is exactly what our company’s success is built upon,” explained Laurent Fabre. “We feel very fortunate to partner with ASA to rejuvenate their associated schools’ fleets geared towards new sailors. We’re confident this new vessel will enhance their students’ and instructors’ time on the water. And it’s just the beginning!”

Related Posts




Canadian Safe Boating Awards (CASBAs)

CASBAS

The 2025 Canadian Safe Boating Awards (CASBAs) were held on Sunday, January 18 at the National Yacht Club in Toronto. At this gala event the Canadian Safe Boating Council, its members and stakeholders in recreational boating safety assembled to honour the people, programs, organizations and marinas that help to make boating in Canada safer…

Read More




Need to Catch up on News This Week?

Every Tuesday we publish a fresh Digest with informative articles pertaining to the Canadian boating and marine industry. Stay up to date with the latest products, research and industry developments.

Missed an Issue of Boating Industry Canada News Week? If you’re looking for a specific issue, or simply want to catch up on previous issues, check out our Boating Industry Canada News Week Archives.

Not signed up for News Week? Subscribe here.



Monterey Expands Its Industry Leading Elite Series with The Elite 23, 34 and 38

Monterey Boats has announced the introduction of the new Elite 23, expanding its industry-leading Elite series of premium adventure boats. The addition brings the lineup of 23 to 30-feet reinforcing Monterey’s leadership across key size categories and building on the rapid retail growth of its premium bow rider offering, with the Elite 34 and Elite 38 models scheduled to follow in the summer and fall of this year.

Read More


Simrad Marine Electronics Debuts New NSO® 4

As Simrad Marine Electronics marks its 80th anniversary, the brand celebrates eight decades of innovation with the launch of NSO® 4 – the next chapter in marine navigation. Built on the revolutionary NEON™ operating system (OS) and designed to be the world’s most intuitive chartplotter, NSO 4 is the latest premium chartplotter and fishfinder in the Simrad® portfolio, delivering an unmatched combination of effortless control, lightning-fast performance, and sleek design, setting a new standard for offshore navigation.

Read More