Apr 24, 2023

Mercury Avator ShipmentMercury Marine employees in Fond du Lac, Wisconsin celebrate the first shipment of Avator 7.5e electric outboards.

Mercury Marine has announced the first group of Avator™ 7.5e electric outboards has shipped to global customers, representing a major milestone in Mercury’s electrification strategy. The 7.5e is the first of Mercury’s five Avator electric propulsion systems to be announced this year. During the 2023 Consumer Electronics Show in January, the company officially launched the 7.5e and displayed concepts of Avator 20e and 35e, both of which will be released later in 2023. Two additional electrification product announcements from Mercury will be made before the end of the year.

“This is a historic and exciting day for Mercury Marine as we continue to deliver on our commitment to being the industry leader in both internal combustion products and electric propulsion,” said John Buelow, Mercury Marine president. “We look forward to all our customers around the world having the opportunity to experience Avator and to have the brand be prominently displayed globally.”

The award-winning Avator 7.5e electric outboard delivers clean, quiet power with innovative features that make it simple for boaters to enjoy the water. Additionally, the swappable 1kWh lithium-ion battery was developed in partnership with Mastervolt (Navico Group) and engineered exclusively for marine applications. It's a safe, reliable 48V power source that is IP67 rated for water resistance and has a vivid full-color display that tracks battery level and range for confidently exploring the water. Avator is the first propulsion system from Mercury to be compatible with the all-new Mercury Marine app, available for iOS® and Android™ devices.

U.S., ANZP, and EMEA customers and distributors will begin receiving the Avator 7.5e over the next few weeks with a steady stream of engines to be shipped throughout the year to all Mercury global customers. Those looking to power their boat with Avator are encouraged to contact their local dealer for more information on shipping dates. Learn more about Avator and Mercury’s electrification strategy at MercuryMarine.com/Avator.

  • Prev
The Boating Industry Canada Employer of Choice (BICEOC) Award is the industry's only ...
Our readers will be interested in this sweeping statement of corporate strategy and evolution  ...
Land 'N' Sea invites you to join them to experience North America's largest coast-to-coast ...
Advanced Textiles Association (ATA) proudly announces the launch of the ATA Leadership Academy, an ...
The annual Boating BC Conference is set for November 21 and 22nd with Marina Night on Monday ...
The boating community is gearing up for the return of the iconic Annapolis Powerboat Show to City ...
The Ontario Ministry of Labour, Training, and Skills Development, is once again launching ...
Let your customers know they can enjoy boating activities all year, and go further and do more with ...
With the end of Summer upon us Quadrant Marine Institute is geared up and ready for our next ...
The Maritime Museum of BC, with support from the Greater Victoria Harbour Authority, Mill Bay ...

Boating Industry Canada News Week

 

Every Tuesday we publish a fresh Digest with informative articles pertaining to the Canadian boating and marine industry. Stay up to date with the latest products, research and industry developments.

Missed an Issue of Boating Industry Canada News Week? If you're looking for a specific issue, or simply want to catch up on previous issues, check out our Boating Industry Canada News Week Archives.

Not signed up for News Week? Subscribe here

 

 

 

 

 

Marine Products

  • Prev
Zhik’s new Seaboot 700 is extremely lightweight and flexible, giving the agility, feel and comfort ...
The Albin Group team will be on deck at IBEX 2023, October 3-5 at the Tampa Convention Center with ...
The new Dolphin PRO Evo3 Battery Chargers from Scandvik incorporate the latest charging ...
Mastervolt, a global leader in innovative autonomous power solutions, has announced the launch of ...
Lippert Components Inc., a supplier of a broad array of highly engineered components for the ...
The first of its kind, Brownell BL8AIR Air-Hydraulic Boat Lift System allows builders, dealers, ...
On September 12, 2023, Garmin unveiled its flagship GPSMAP® 9000 chartplotter series designed for ...
AT the end of August, Mercury Marine, a division of Brunswick Corporation introduced the Avator™ ...
On September 6th, Garmin announced the addition of two radars to the magnetron lineup, the GMR™ ...
Chocks that hold mooring lines in position enhance the functionality of any boat but can be ...

 

Questus Radar Mount

Questus Marine patented, Self-Leveling Radar Mounts automatically keep radar antennas level with the horizon, eliminating target loss.

Regardless of the angle of heel, with a Questus mount, a radar antenna will pick up targets to either side of a vessel, rather than aiming to the sky and water (for planes and fish). The Questus Marine Self-Leveling Radar Mount can be installed in three basic configurations: backstay mount, mast mount or Stern Pole mount.

 

 

 

Read More


 

People

  • Prev
RAILBLAZA Ltd., manufacturer of premium quality, user-friendly electronics, fishing and boating ...
The Board of Directors of The Sailing Museum and National Sailing Hall of Fame recently announced ...
We learned from the Tuesday, August 1st, 2023 edition of the UK media outlet, Marine Industry News ...
Torqeedo, the global market leader for electric mobility on the water, announced on July 18th, the ...
On July 18th, Brunswick Corporation named Lenn Scholz president, Boston Whaler and Jeromie Johnston ...
Heather Wiczek, MarineMax Nisswa Operations Manager, was recently named to Boating Industry's 2023 ...
The Board of Directors of The Sailing Museum and National Sailing Hall of Fame have announced that ...
It is with profound sorrow that Furuno USA announces the passing of long-time employee and friend, ...
Making boating safety education more accessible by bringing courses online, growing the ...
Pace Industries, North America’s leading full-service aluminum, zinc and magnesium die casting ...

Torqeedo announces new structure and names business unit management

Matthias Vogel, Fabian Bez, Sven Mostoegl

Left to right: Matthias Vogel, Fabian Bez, Sven Mostoegl

Torqeedo, the global market leader for electric mobility on the water, announced on July 18th, the creation of two dedicated business units and named their managers. Matthias Vogel will lead the Customized Solutions unit, and Sven Mostögl will lead the Branded Retail line.

“The new Customized Solutions business unit will serve our marine industry and commercial maritime clientele with a dedicated team of experts in sales, application engineering, customer service, and after-sales service,“ said Fabian Bez, CEO of Torqeedo GmbH. 

Read More