Nov 24, 2021

Freedom Boat ClubFreedom Boat Club, a division of Brunswick Corporation (NYSE: BC) and the world’s largest boat club, held its annual franchise conference in early November to celebrate another year of record growth for the business. Since Freedom joined the Brunswick family in May 2019, it has experienced unprecedented expansion now serving nearly 70,000 members across nearly 300 locations. Freedom’s total footprint now also includes Fanautic Club, the largest boat club operator in Spain, acquired in July 2021 adding an additional 23 locations to the Brunswick portfolio.

The three-day event was attended by franchisees from across the country – adhering to strict COVID-19 protocols – marking the first in person gathering of the network over the past 24 months. It was an opportunity for leadership within Freedom and Brunswick, including CEO Dave Foulkes, to share their vision for the business.

“Every Freedom member has a multiplying effect on the industry as their time on the water is most often shared with family and friends,” shared Brenna Preisser, President, Business Acceleration. “This is why inspiring our franchise partners and supporting them with leading technology, contemporary marketing and operational excellence is essential to deliver the best member experience.”

“Our 2021 annual conference provided us a tremendous opportunity to both reflect on all our successes, as well as share ideas and best practices to accelerate our continued growth,” said Cecil Cohn, President, Freedom Boat Club Network. “As the undisputed market leader, the engagement and inspiration among our franchise owners over our three-day event was a testament to the strength of our network. We are energized by the direction of our organization and the passion of our members and franchise operators who are committed to growing our presence around the world.”

“As a new franchisee, I was warmly welcomed by Freedom Boat Club staff, vendors and owners the moment I arrived at Freedom Forum 2021,” said Steven Gordon, Freedom Boat Club of Corpus Christi. “With prior franchise experience, I was blown away by the honest and freewheeling sharing of ideas and best practices far exceeding my expectations. It is also overly apparent that Brunswick is deeply committed to our success.”

“Freedom Forum is a great opportunity to gather with peers and partners across the Freedom Boat Club ecosystem, to celebrate the successes of the past year(s) and plan for future growth and innovations in our offerings and operations,” said Bev Rosella, Freedom Boat Club of Delaware, South Jersey, Lower Hudson Valley, DC/Maryland. “It is so energizing to be back together in person, nurturing prior relationships and building new ones, sharing best practices and new ideas, and just having fun with like-minded friends and our Freedom Boat Club family!”

“We always look forward to bringing our team to the Freedom Forum conference and this year we were even more excited to be able to get back together,” noted Steve Arnold, owner of Freedom Boat Club of Maine. “There’s an immense amount of talent in the FBC network and the networking we are able to engage in at the conference with the other franchises is invaluable.”

The conference concluded with an award ceremony recognizing many franchisees for their performance and contributions over the past year. For 2021, the Franchise of the Year was awarded to Tom, Bev and Josh Rosella from Freedom Boat Club of Delaware, South Jersey, Lower Hudson Valley, DC/Maryland. The awards ceremony also included a tribute to John Giglio, owner of Freedom Boat Club from 2011-2019, providing an opportunity for Brunswick, Freedom leadership, and Freedom franchisees to recognize his tremendous contributions with a video tribute, gifts, speeches, as well as renaming the President’s Award in his honor.

Other award recipients included:

• Guardian of Reciprocity – Freedom Boat Club of Palm Beaches, Dan Lund
• Territory Expansion – Freedom Boat Club of Delaware, South New Jersey, Lower Hudson Valley, Maryland & DC , Tom, Bev, and Josh Rosella
• Highest % of Revenue Increase – Freedom Boat Club of Anacortes, Shawn Ottenbreit
• Pacesetter Club Award (Recognizes clubs who meet specific financial growth benchmarks)
• Freedom Boat Club of Toronto
• Freedom Boat Club of Delaware and South New Jersey
• Freedom Boat Club of Northern New Jersey
• Freedom Boat Club of Maryland and DC
• Freedom Boat Club of Lake St. Clair
• Freedom Boat Club of Wilmington
• Freedom Boat Club of Palm Beaches
• Freedom Boat Club of Nashville
• Freedom Boat Club of Northern Virginia
• Freedom Boat Club of Dallas
• Marketing National Brand Champion – Freedom Boat Club of the Grand Strand, Karen Berry
• Marketer of the Year – Freedom Boat Club of Delaware, South Jersey, Lower Hudson Valley, DC/Maryland, Tom, Bev, and Josh Rosella
• Membership Executive of the Year –
• Freedom Boat Club of Jacksonville & St. Augustine, Bill Edinger
• Freedom Boat Club of Daytona Beach, Sam Swanger
• The John R. Giglio President’s Award – Freedom Boat Club of Puget Sound, Nick Hooge
• Rookie Franchise of the Year – Freedom Boat Club of Corpus Christi, Steven Gordon

 

  • Prev
The federal government’s proposed luxury tax on new boats will likely lead to significant job ...
Covering the square footage of 26 football fields, nearly 1,300 exhibitors in four huge halls ...
Reserve your space today before the class is full. CDI Electronics is fully committed to training ...
On November 17, the NMMA announced the postponement of the 2022 Progressive® Insurance Atlanta, ...
Calling all Jeanneau Owners! We are going back to the BVI on March 12-19, 2022 for our Jeanneau ...
Join us on January 12 for the ABYC Standards Certification Course! This fast-paced, one-day course ...
At Total Battery we stock 1000’s of batteries and power solutions from the smallest of watch ...
Kropf Industrial, located in Parry Sound, Ontario, is a major manufacturer of marine hydraulic ...
The world’s largest B2B exhibition for the leisure marine industry is almost set to open its doors ...
The American Boat & Yacht Council (ABYC) has announced the agenda and speaker lineup for the ...

Impact: An Interview with Jordan Kropf

 

KropfBy Alyssa Kerslake

Kropf Industrial, located in Parry Sound, Ontario, is a major manufacturer of marine hydraulic equipment and dock systems. The company was founded in 1977 and has become well established for their products in the marine sector.

Kropf Industrial works within three divisions: Kropf Conolift, Kropf Aquaculture and Kropf Marine. The Kropf Conolift division offers marine hydraulic equipment such as marine lifts, self-propelled trailers, boat stands, and yard & highway trailers to assist boat handling and storage operations. The Conolift line of equipment became a primary focus of Kropf Industrial in the early 1980s.

Read More


 

Boating Industry Canada News Week

 

Every Tuesday we publish a fresh Digest with informative articles pertaining to the Canadian boating and marine industry. Stay up to date with the latest products, research and industry developments.

Missed an Issue of Boating Industry Canada News Week? If you're looking for a specific issue, or simply want to catch up on previous issues, check out our Boating Industry Canada News Week Archives.

Not signed up for News Week? Subscribe here

 

 

 

 

 

Marine Products

  • Prev
The Slammer Integrated Dock Fender is the ideal add-on sale when installing or servicing a dock or ...
Beyond a wide range of commercial-free entertainment, the high-performance Glomex RS100 Satellite ...
Professional marine and RV detailers rely on quality cleaning and renovation chemicals to get a ...
Whether it's following a summer heat spell or a long winter's storage, opening a closed-up boat can ...
This serves as a notification that Walker Bay Boats, LLC is discontinuing the production of the ...
Seawater plumbing systems must be maintained to prevent clogging. Many users don't realize how ...
Extremely adaptable, Schmitt & Ongaro Mini Horns will fit in the tightest of spots and can be ...
Building on the legacy of the GPSMAP 78 series, the GPSMAP 79 series introduces an all-new design ...
Center consoles, pilothouse fishing boats and other vessels that have had to “make do” with ...
Adding a quality marine stereo solution with a wireless Bluetooth® controller has never been easier ...

Raymarine introduces Cyclone Solid-State CHIRP Pulse Compression Radars

Raymarine Cyclone Solid-State CHIRP Pulse Compressed RadarsBoating Industry Canada News Week was on hand at the Raymarine introduction of Cyclone™, the newest range of open-array radars, conceived and crafted to give mariners the confidence to tackle the harshest conditions, gain distinct advantages in the hunt for fish, and safely navigate busy waterways. The introduction was at the Ft. Lauderdale International Boat Show, October 26.

All-new Cyclone radars are available in 3-, 4- and 6-foot arrays and two high-power output options for each size. Each model features innovative detection technologies, including Cyclone Bird Mode, that elevates Cyclone into a class all its own.

 

Read More


 

People

  • Prev
Yamaha Motor Canada is pleased to announce several new members have joined its sales and marketing ...
Brunswick Corporation (NYSE:BC) announced on October 25th, that it has named Keith Yunger as ...
Andrews, Henry (Hank, C.J ) - It is with heavy hearts that we announce the passing of Henry on ...
After 40 years of proudly serving the boating community, Scott Smyth, founder and owner of The ...
Brunswick Corporation (NYSE: BC) announced on September 20th that Kris Neff has been named ...
BCI Marine has hired Bradley Hale as Regional Sales Director, Ontario. Bradley brings 35+ ...
Hella marine has appointed Gary Stidham as its new USA sales manager. Jeff Haas, head of sales for ...
IMTRA, the leading manufacturer and importer of quality solutions and products for the marine, ...
We were saddened to hear of the recent passing of Tom Johannsen, a pioneer in the development of ...
Promar is pleased to announce that Rob Gervais from Can-Am Sales Group, LLC., has been chosen as ...