A Dock Links Partner Marina is a busier Marina

Dock Links Sponsored Content

Sponsored Content

A calm lake. Amazing weather. Friends and family aboard. All boaters live for those perfect days on the water, but as we all know, the costs of boating can quickly add up. For that reason, Dock Links was launched.

Dock Links is a membership discount program created with boaters—and marinas—in mind.

Dock Links members enjoy a wide variety of exclusive benefits including discounts on transient stays, fuel and pump-outs as well as savings at restaurants, retailers and local businesses.

But our advantages don’t stop with boaters. With our exposure, advertising and partnership, we offer marina owners an easy way to boost their business, extending exclusive promotions and attracting more customers from competing marinas.

Dock Links is developing even more offerings now and in the near future. We recently introduced convenient digital membership cards which give our members instant access to all our benefits without having to carry plastic cards. Next month, we’re launching our new Dock Links website which will be easier to navigate and filled with exciting new offers. And we’ve partnered with Boaters University to bring members a 30% discount on any course from their curriculum which aims to be the best learning platform for boaters.

On top of these developments, we’re exploring other innovations including geo-based timed promotions. This cutting-edge service will give marinas the chance to attract customers they couldn’t normally reach by allowing them to contact members in the area with focused, time-sensitive offers.

While we launched Dock Links as a cost-saving discount program for boaters and a marketing tool for our partners, we ultimately see it creating a boater community. Our vision is that in the future this like-minded network of marine enthusiasts will look to us for boating knowledge, updates and resources. To build this community, Dock Links will offer boating education (practical information like tips on being a better boater), develop social media connections and hold events that bring boaters together.

“Save More, Boat More” is more than just a catchy slogan to us. It represents the Dock Links mission, today and in the future: more savings, more fun for boaters, more business for partnered marinas. It’s a win-win for all parties…and that means a perfect day on the water for everyone.


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The provincial marine associations from across the country, collectively representing over 80,000 jobs and $9.2B in national annual economic impact, announced the formation of a new national association whose mandate will be to represent the interests of recreational boating including recreational boat retailing and brokering, boat and engine & trailer sales, accessories, slip rentals, service, storage, fuel sales and more. Headquartered in Penetanguishene, Ontario, the newly formed Canadian Marine Retailers Association (CMRA) will focus on national issues facing the sector.

“The formation of a national voice to address the many aspects of our sector that affect the jobs and lives of Canadians from coast to coast is something many of our provincial associations have been calling for, for years,” says Brett Ramsey, President of Boating Ontario. “This is a positive step to ensuring issues facing our sector are represented to decisionmakers in the federal government.” READ MORE

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