BENETEAU AMERICA AND AMERICAN SAILING ASSOCIATION CREATE PARTNERSHIP

ASA First Trainer

Beneteau America and the American Sailing Association (ASA) are entering in a new strategic partnership, as disclosed this afternoon during a press event at the Annapolis boat show, the largest sailboat show in North America.

Laurent Fabre, President of Beneteau America, and Lenny Shabes, ASA’s founder and chairman of the board, have announced their joint collaboration on the design of a new ASA-exclusive sail training vessel. The new sailboat, ASA First Trainer, will be produced in Beneteau’s factory of Marion, South Carolina.

Beneteau America and ASA presented the initial drawings of the future ASA First Trainer to the press and the ASA affiliated schools and ASA certified instructors.

The R&D team at Beneteau created a product brief taking into account the specific requirements of ASA to meet the needs of their affiliates in terms of ergonomics, layout and safety. The Finot Conq & Associates design resembles that of the popular First 20, but with a deck and rig specifically designed to enhance the learning experience of the students. The new ASA First Trainer is expected to be revealed a year from now, at the 2014 Annapolis sailboat show.

“Over the past few months, we’ve been pleasantly surprised to see such flexibility and cooperation from the foremost sailboat builder,” noted Shabes of ASA. “Throughout the process, we have sought the feedback of a representative group of affiliated schools and instructors. Since they have influenced the initial design of the boat and continue to offer valuable input, we’re confident the new ASA First Trainer will be a great
success.”

Charlie Nobles, Executive Director of ASA, further commented, “This new introduction is the perfect extension to our educational system, especially as it coincides with ASA’s 30th anniversary.” “This project is particularly relevant and exciting to Beneteau; building small sailing vessels to invite more people to experience the thrill of sailing is exactly what our company’s success is built upon,” explained Laurent Fabre. “We feel very fortunate to partner with ASA to rejuvenate their associated schools’ fleets geared towards new sailors. We’re confident this new vessel will enhance their students’ and instructors’ time on the water. And it’s just the beginning!”

Related Posts





NMMA Canada’s Day on the Hill event hits a new high in 2024

CMRA

While the Day on the Hill lobby session has been a key activity for NMMA Canada for many years now, I feel that the event hit a new high in the 2024 session in Ottawa on May 27 and 28th.

Lead by Executive Director Marie-France MacKinnon and executed by her team and their public affairs firm, BlueSky Strategy Group, the results were impressive. The NMMA Canada Board of Directors were organized into teams with business interests and special skills matched up to politicians and senior bureaucrats to most effectively present the marine industry’s agenda of issues. 

Read More




Need to Catch up on News This Week?

Every Tuesday we publish a fresh Digest with informative articles pertaining to the Canadian boating and marine industry. Stay up to date with the latest products, research and industry developments.

Missed an Issue of Boating Industry Canada News Week? If you’re looking for a specific issue, or simply want to catch up on previous issues, check out our Boating Industry Canada News Week Archives.

Not signed up for News Week? Subscribe here.



The Hydrobike, a key concept that embodies a vision for the future

DECATHLON, determined to erase the boundary between land and water, introduces its latest forward-thinking concept: the HydroBike. This innovation from the French sports giant aims to democratize access to nature while staying ahead in the transformation of their business model. 

The initial assessment: paddle sports are often inaccessible to less experienced individuals, assuming the acquisition of paddling skills.

Read More


Compass works when electronics don’t

Hubbell-Marine Stainless steel outlet covers

Even in the event of an onboard power failure, a Ritchie Navigation SuperSport Helmsman SS-1002 magnetic compass still works. Plus, when the vessel is moving slowly in fog or while trolling, it can do something a GPS can’t: show the actual heading in real time. As a back-up to modern electronics, it’s a vital navigational tool that belongs on every commercial and recreational boat.

Read More