BENETEAU NAMED SPONSOR OF INTER-COLLEGIATE SAILING ASSOCIATION
Beneteau America announces its sponsorship of the Inter-Collegiate Sailing Association (ICSA), the governing authority for sailing competition at colleges and universities throughout the United States and in some parts of Canada.
“Beneteau’s history is deeply rooted in performance sailing, and if we’ve become the leading brand in pleasure sailing in the market today, we certainly owe it to those young adult whose passion takes them sailing through college and beyond. It only makes sense to support them through the ICSA”, commented Chris Doscher, sailboat sales manager for Beneteau America.
This announcement follows that of last October where Beneteau said it became sponsor of the US Sailing Team Sperry Top-Sider and ISAF Sailing World Cup Miami.
As Scoreboard Sponsor of the ICSA, Beneteau America further demonstrates its commitment to the development of performance sailing, but also its desire to increase the popularity of sailing at all levels.
