MERCURY MARINE INTRODUCES NEW BLOG FOCUSED ON BOATING LIFESTYLE
mar 12, 2017
Mercury Marine is excited to announce its new digital platform, www.MercuryDockline.com. The new blog website will focus on the boating lifestyle, featuring content that goes beyond engine specs and propeller pitches. MercuryDockline.com focuses on educational and entertaining stories, videos, photos and content intended to engage boaters.
“We’re excited to launch this new digital platform that will give boaters an opportunity to interact with the Mercury brand and with each other,” said Michelle Dauchy, Mercury Marine chief marketing officer. “Mercury is committed to providing an exceptional ownership experience to our customers and an important part of that effort is engaging boaters in the digital space.”
The site will continue to grow as regular blog posts are added in several topical areas, including:
• On the Water – boating lifestyle and stories about experiencing life on the water
• Be Inspired – stories about real boaters & adventure seekers
• Gear & Technology – dedicated to trending products and innovations that make boating better
• How-To – highlighting the basics of boating including tutorial videos and maintenance tips
“Boating is all about the experience,” said Peter Miller, host of Bass2Billfish. “Mercury is creating those experiences with engaging and exciting content on MercuryDockline.com.”
About Mercury Marine
Headquartered in Fond du Lac, Wis., Mercury Marine is the world’s leading manufacturer of recreational marine propulsion engines. A $2 billion division of Brunswick Corporation (NYSE: BC), Mercury provides engines, boats, services and parts for recreational, commercial and government marine applications, empowering boaters with products that are easy to use, extremely reliable and backed by the most dedicated customer support in the world. Mercury’s industry-leading brand portfolio includes Mercury and Mariner outboard engines; Mercury MerCruiser sterndrive and inboard packages; MotorGuide trolling motors; Mercury propellers; Mercury inflatable boats; Mercury SmartCraft electronics; Attwood marine parts; Land ‘N Sea marine parts distribution; and Mercury and Quicksilver parts and oils. More information is available at mercurymarine.com.
