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Princecraft Celebrates their 70th Anniversary and a New Visual Identity

Princecraft 70th Anniversary

Nov 7, 2023

At Princecraft®, our expertise is shaped every day by our spirit of boating and has been for over 70 years. This spirit allows us to design solid boats, built to tackle every challenge. Our boating legacy enables us to offer you reliable, quality boats so you can explore, find your way, fish, go deep, chase your adventures, and push the limits of your playground.

In 2024, we celebrate our 70th anniversary, and to commemorate the occasion, we’ve redesigned our brand image, infusing it with new energy. Just because we’re getting older doesn’t mean we can’t still deliver you unforgettable boating adventures.

With Princecraft®, follow your Spirit of boatingTM. Watch the video.

New 2024 Website

A new visual identity means a new website. For 2024, we’re offering you a more seamless digital and buying experience website. New intuitive navigation and more features: that’s what’s in store for you on our website, now online. Discover our 2024 models and maybe even “Build your Boat” in our interactive tool? Compare models and choose your options, engine, colors, and more. You’ll instantly get our manufacturer suggested retail pricing (MSRP) for the configurations chosen. All that’ll be left to do is contact your nearest Princecraft dealer!

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