Apr 6, 2021

Boating Industry Magazine today announced that Lauren Beckstedt, Chief Marketing Officer, Brunswick Boat Group, Business Acceleration and Enterprise Marketing Services, has been selected as one of its 40 Under 40 award winners for 2021.

“Boating is such an exhilarating industry for any professional to build a career in and I’m honored to be recognized for my contributions, especially now, as marine moves further into the spotlight with the momentum of new boaters entering the category and with them, an incredible new diversity profile,” said Beckstedt.

“Young professionals like those honored in the 40 Under 40 are setting the stage for the next generation of leadership in the recreational boating industry. These leaders are poised to bring the industry into the future and onto further success. We at Boating Industry are so excited to celebrate them, their accomplishments and the promise they bring to the next generation of the industry,” said Adam Quandt, Managing Editor, Boating Industry.

Beckstedt has led brand marketing, digital customer experience transformation and consumer insights across a portfolio of the marine industry's most-recognized brands for the past three years as Chief Marketing Officer and has been with the Brunswick organization for more than 15 years. In her role, which includes responsibilities for Brunswick’s Corporate brand and its Business Acceleration divisions, she has transformed Brunswick’s digital capabilities and has built high performance teams to launch some of the industry’s most cutting-edge products. Most recently, she established Ripl, a community for all boaters to access exclusive perks, meet fellow boaters and share ideas to help shape the future of recreational boating.

“Lauren is an emerging leader in our industry and has brought tremendous insight and value across our boat group, Business Acceleration and corporate marketing,” said Dave Foulkes, Brunswick Corporation CEO.  “She is continuously innovating to deliver world-class marketing campaigns and build brand affinity among our global consumers and on behalf of everyone at Brunswick, we congratulate her on this well-deserved honor.” 

Each year, Boating Industry’s 40 Under 40 features young leaders in the boating industry who stand out among hundreds of peer nominations for their multitude of accomplishments and promise to push the boating industry forward. The award and feature can be seen in this month’s edition of Boating Industry Magazine.

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2022 AMI Conference & Expo, Feb 1-3, 2022| Daytona Beach

 

Association of Marina IndustriesSave the date for the 2022 AMI Conference & Expo in Daytona Beach, FL on February 1-3, 2022. Plan ahead and book your room at the host hotel to receive your discounted rates!

The Association of Marina Industries Conference & Expo is THE leading marina and boatyard conference. It is geared specifically toward marina and boatyard owners; operators and managers; as well as dock masters, harbormasters, boat builders and repairers, and industry consultants. 

 

 

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Boating Industry Canada News Week

 

Every Tuesday we publish a fresh Digest with informative articles pertaining to the Canadian boating and marine industry. Stay up to date with the latest products, research and industry developments.

Missed an Issue of Boating Industry Canada News Week? If you're looking for a specific issue, or simply want to catch up on previous issues, check out our Boating Industry Canada News Week Archives.

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Changing Scene

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Vision marine unveils its E-Motion™ fully electric powertrain matched with the iconic Bruce 22 at Lake of the Ozarks Shootout

Vision MarineThe first on-water event showcasing the Company’s innovative powertrain technology with equal parts performance and art, sees the astonishing Bruce 22 and the efficacious E-Motion™ Outboard are set to break a previous speed record.

Vision Marine Technologies, Inc. (Nasdaq: VMAR) (“Vision Marine” or the “Company”), a global leader in the electric recreational boating industry serving both OEMs and consumers, is pleased to announce its return to the Lake of the Ozarks Shootout, the largest unsanctioned boat race in the US, taking place August 28-29, 2021.

 

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New Simrad® App launches, loaded with navigation features and support for Simrad® displays

Simrad AppThe latest Simrad® app debuted this week for the marine electronics leader celebrating its 75th anniversary this year. The updated app includes a premium offering complete with new mapping features, advanced functionality and mirroring and control of Simrad® multi-functional displays from your smartphone or tablet. It is available on both the Apple Store for iOS and Google Play for Android.

The app is free to download and offers a rich experience that includes free up-to-date nautical charts from C-MAP®, personal waypoints, routes and tracks, latest marine weather, personalization and much more. 

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Raritan sanitation hose has impressive bend radius

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The 1.5" version of Sani/Flex Odor Shield has a bend radius of 3.15". The 1" model has an impressive 1.97" rating. Combined with its suppleness, it's super-easy to snake the hose around the tightest corners.

 

 

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IMTRA expands sales and support teams and celebrates retirement of industry veteran

Dick DavidsonIMTRA, the leading manufacturer and importer of quality solutions and products for the marine, energy and transportation markets, announced August 19th, that the sales team has been bolstered, anticipating the upcoming retirement of long-time sales and service representative, Dick Davidson.

With an impressive career that spanned decades, Davidson spent over 30 years serving California, the American Southwest and customers throughout Asia. He will be replaced by Will Vrooman, a 20-year marine industry veteran. Vrooman comes to IMTRA after serving as national sales manager for Maxwell Marine, where he handled all aspects of new business development and client service. 

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