Shurhold Launches New Website & Messaging

Shurhold New Website

Mar 18, 2025

Shurhold, a manufacturer of professional-quality boat cleaning and restoration tools and chemicals, has launched a revised website with new on-target messaging. The domain remains www.shurhold.com.

Shurhold’s new branding slogan, www.shurhold.com™, encompasses its commitment to delivering the knowledge and tools needed to achieve a showroom-quality finish. Catering to professional detailers and DIYers alike, Shurhold.com offers a wealth of free educational videos that range from galley cleanup to gelcoat refinishing. Additionally, the “Where Real People Shine Bright” section showcases social media influencers and customers who deliver short reviews and tips. While the website is a highly refined e-commerce solution, a dealer locator assists customers in finding a local retailer.

“Our new website and messaging mirror Shurhold’s brand promise to educate, inspire and empower boat owners to achieve results they can be proud of,” said Barry Berhoff, Shurhold CEO. “It perfectly illustrates our market-leading position within the industries we serve.”

Inventor of the One-Handle-Does-It-All-System, Shurhold is the leading manufacturer of professional-grade detailing supplies that help clean, polish and protect vessels. Dedicated to educating boat owners, Shurhold provides key tips for boat value preservation at www.shurhold.com.

Related Posts

Good Advice that You Can Share – Falling Overboard Recovery Steps

By John Gullick
 
An accident that occurs with surprising frequency to passengers and crew is falling. The chance of this happening can be greatly reduced if precautions are taken, such as wearing non-skid shoes that lace up and wearing appropriate clothing that does not impede movement. Those on board should make sure they have a sound footing and a good handhold at all times. Here is an old saying to remember: “Sailors were given two hands, one for the ship and one for themselves.” 

Read More

Changing Scene

Need to Catch up on News This Week?

Every Tuesday we publish a fresh Digest with informative articles pertaining to the Canadian boating and marine industry. Stay up to date with the latest products, research and industry developments.

Missed an Issue of Boating Industry Canada News Week? If you’re looking for a specific issue, or simply want to catch up on previous issues, check out our Boating Industry Canada News Week Archives.

Not signed up for News Week? Subscribe here.

Just Launched

Lund Boats Introduces New 2027 HG Pro Series, Combining Hardtop Protection with Big-Water Capability 

All-new 220 HG Pro and 240 HG Pro models deliver rugged heavy-gauge construction, enclosed hardtop comfort and serious fishing functionality for demanding open-water anglers. 

Lund Boats has unveiled the all-new Model Year 2027 HG Pro Series, a purpose-built heavy-gauge aluminum platform designed for anglers who pursue big-water fisheries in changing conditions. 

Read More

JBL Debuts the Flip 7 Magnet for Secure Portable Sound on the Water and Beyond

JBL has announced the Flip 7 Magnet, a flexible mounting solution that brings portable JBL Pro Sound to boats, golf carts, RVs, powersports, vehicles and more. The purpose-built magnetic accessory securely holds the best-selling JBL Flip 7 on compatible metal surfaces, while an included receiver plate extends placement to nonmagnetic surfaces. 

Read More

People