S2 YACHTS ANNOUNCES NEW DIRECTOR OF MARKETING AND COMMUNICATIONS

Whitney Vishey

September 11, 2018

S2 Yachts, parent company of both Tiara Yachts and Tiara Sport, is pleased to announce the promotion of Whitney Vishey to the role of Director of Marketing and Communications for the Tiara Yachts and Tiara Sport brands.

Whitney has been with the company since 2014, and in her position as Marketing Manager, worked in partnership with Tiara dealers, salespersons, media and vendors. She had an integral role in shaping the marketing efforts of both the Tiara Yachts and Tiara Sport brands, overseeing website launches, video and photography content for new and current models as well as digital and print advertising campaigns.

“Our team and the S2 Yachts organization are very proud to make this announcement. We look forward to having Whitney lead our marketing initiatives, continuing to build the momentum and excitement around the Tiara brands,” Dave O’Connell, Vice President of Sales and Marketing.

In her new role as the Director of Marketing and Communications, Whitney will be responsible for planning, development and implementation of all the Tiara brand’s marketing strategies and communications.

“I am looking forward to this opportunity and honored to be selected for this responsibility”, says Whitney. She continues, “I am grateful for the support I’ve been given from those within the S2 Yachts organization as well as those outside the company, and am very excited to continue to work in partnership with our internal and external teams, advancing the elegance and legacy of the Tiara Brands.”

For further information please visit: www.tiarayachts.com/

Related Posts




Recreational Marine Industry Applauds Removal of the Luxury Tax on Boats in Budget 2025

NMMA Canada

OTTAWA (November 4, 2025)—Canada’s boating industry applauds Budget 2025’s commitment to remove the devastating luxury tax on boats, a failed tax policy that unfairly punished Canadian manufacturers and workers. When the luxury tax was first implemented in September 2022, Canada’s marine industry leaders were quick to point out the impending losses of middle-class jobs, government tax revenues and sales declines.

Read More




Need to Catch up on News This Week?

Every Tuesday we publish a fresh Digest with informative articles pertaining to the Canadian boating and marine industry. Stay up to date with the latest products, research and industry developments.

Missed an Issue of Boating Industry Canada News Week? If you’re looking for a specific issue, or simply want to catch up on previous issues, check out our Boating Industry Canada News Week Archives.

Not signed up for News Week? Subscribe here.



Highfield Boats Announces New Escape Fiberglass-Hull Center Console Rib Series

Highfield Boats, America’s leading RIB brand, is proud to announce the launch the Escape Series, an all-new line of fiberglass-hull center console RIBS made in the USA. The first two models in the series, the Highfield Escape 650 and Escape 750, were unveiled during the Highfield Boats Dealer & Media Day Event at the company’s factory in Cadillac, Michigan.

Read More



RAILBLAZA AnchorPoint Phone Holder Ensures Device Safety on the Water

RAILBLAZA, manufacturer of premium quality, user-friendly electronics, fishing and boating mounting systems and accessories, has announced the launch of its AnchorPoint Phone Holder, an adventure-ready mobile device holder built for the harshest environments.

Read More