2016 FT. LAUDERDALE INTERNATIONAL BOAT SHOW A SUCCESS FOR MARQUIS | LARSON GROUP

Marquis Larson

 

Nov 27, 2016

Ft. Lauderdale International Boat Show was a success for the represented brands of the Marquis | Larson Group and the dealer representatives that worked the displays. 

Marquis Yachts, LLC builder of Marquis and Carver Yachts, as well as Van Dutch had seven boats on display at the Bahia Mar Marina including the Carver C52 Coupe, which made its global debut at the show. Larson Boats, LLC Striper brand was represented in the convention center with five boats. Striper also introduced a new display at the show that created additional interest in the brand and the boats on display. 

 

“We are very happy with our overall outcome at the show, resulting in more than $11.5M in sold boats,” said Marquis | Larson Group President & CEO Rob Parmentier. Parmentier went on to say, “We still have opportunities on the table and work in front of us. Our dealers have dozens of solid leads to follow up on only adding to this incredible success we had from Thursday through Monday.” 

 

The Carver C52 Coupe was a huge hit with all visitors. The abundant space in the salon, the expansive sun roof, massive amounts of storage throughout the boat all were rewarded with positive feedback from potential buyers. So much that the production rate will be increased to meet demand. The new C52 Command Bridge, launched at the Miami International Boat Show this February, continues to be a hit for the combination of space, performance, comfort and value.

 

Parmentier concluded, “The engagement of the customers, the activity within the booths and the sales results all indicate our brand promise, product offering and market position are what boat buyers are desiring – value and return on their investment.” 

 

About Marquis | Larson Group:

A collection of seven premier recreational boat brands ranging from 16 to 72-feet, which includes: Marquis Yachts, Carver Yachts, Larson, Larson FX freshwater fishing boats, Larson Escape pontoon boats, Striper saltwater fishing boats and Triumph boats. Marquis and Carver Yachts are built at the company’s manufacturing facility in Pulaski, Wisconsin. Larson, Larson FX, Larson Escape, Striper and Triumph boats are built at the recreational boating industry’s manufacturing facility in Little Falls, Minnesota. All brands are sold worldwide through independent, authorized dealers.

 

Related Posts





BC Marine Search and Rescue Responder Duncan Peacock wins 12th Annual Tim Jones Award

NMEA

By Mathew Channer

Duncan Peacock, resident of Kitimat BC and member of Kitimat Marine Search and Rescue and RCMSAR Unit 63, has been awarded the 12th annual Tim Jones Award for Outstanding Contribution to the Outdoor Community in British Columbia.

Peacock has been a member of Kitimat Marine Search and Rescue and RCMSAR Unit 63 for 31 years, making him one of the longest-serving members in the province.

Read More




Need to Catch up on News This Week?

Every Tuesday we publish a fresh Digest with informative articles pertaining to the Canadian boating and marine industry. Stay up to date with the latest products, research and industry developments.

Missed an Issue of Boating Industry Canada News Week? If you’re looking for a specific issue, or simply want to catch up on previous issues, check out our Boating Industry Canada News Week Archives.

Not signed up for News Week? Subscribe here.



Starcraft 1957 Ski Champ Replica Makes Waves

By Mathew Channer

Among the many shiny new boats at January’s Toronto International Boat Show a surprise contender stood out, a replica of the Starcraft 1957 Ski Champ, taking pride of place near the main entrance.

Read More



Top 10 Features of the RS Quest – Celebrating 10 Years!

Hubbell-Marine Stainless steel outlet covers

2025 is a pretty special year for RS Sailing, who are celebrating 10 years of the RS Quest! This training dinghy has become the go-to for sailing schools and youth programs all over the world. Initially created in partnership with the UK Sea Cadets to replace their aging fleet, designer Jo Richards and the RS Sailing development team wanted to make sure the RS Quest was built to break the mould.

Read More