Oct 25, 2022

Marine Marketers of America is now accepting entries for the 2022 Neptune Awards competition, the most prestigious recognition program of marketing communications for marine marketers in North America.  

The annual contest, now in its 15th year, is open to any company or organization producing and publishing marine industry marketing work between January 1 and December 9, 2022. Entries will be accepted through December 10. The winners will be announced in February 2023.
 
Stunning, crystal Neptune awards will be presented to winners live at the Discover Boating Miami International Boat Show. This year’s awards feature 22 categories, covering all areas of marketing, from social media campaigns and video creation to innovative new digital tools and app development, from PR and diversity initiatives to the use of influencers. 
 
New for this year, the organization added two categories – Dealer Marketing Strategy and Influencer Collaboration / Marketing.
 
Dealer Marketing Strategy is open exclusively to dealers to recognize the creative ways their teams strategized for boat shows, promotional materials, and community outreach, to name a few. It is only open to organizations that are customer-facing marine dealers.
 
Influencer Collaboration / Marketing, open to all for entry, to recognize collaboration with an influencer in the social media space. This could include any takeovers, repost programs or long-term content production on behalf of the brand done by an influencer. 
 
Additionally, a best-in-show “King Neptune” will be awarded to the top entry among all categories.  
 
“The last couple of years have seen significant changes to buying behavior in our industry,” said awards committee co-chair Alisdair Martin. “Every brand has had to rethink their marketing strategy to address new challenges. Having a truly great marketing team has never been more important than it is today. Creative, innovative marketers who get things done are harnessing new technology, reshaping strategy around modern consumer psychology and driving the success of their brands. Our Neptune Awards are a great place to recognize and honor the best of these marketers.”
 
The submissions will be scored by panels of independent judges following established criteria.  More than 88 marketing professionals from throughout the industry served as judges for the 2021 awards and found it to be a very rewarding and educational experience.
 
If you are a marketing professional and would like to join our judging panel, please email This email address is being protected from spambots. You need JavaScript enabled to view it. for more information. The rules are structured so that no one can judge in a category in which there would be a conflict of interest. 
 
A link to the new Neptune Awards entry portal and complete program details are available at www.marinemarketersofamerica.org .  
 
For more information about the 2022 Neptune Awards program, please contact Alisdair Martin This email address is being protected from spambots. You need JavaScript enabled to view it..
 

  • Prev
The recreational marine industry in Canada is vibrant, vast and innovative. It is a tremendous ...
A master tradesperson will learn until the day they put down their tools. The reality of the Marine ...
Plan your own career path and learning with the convenience of ABYC’s Interactive Online Courses.
Earlier this spring, Wendy and Brett Ramsey kicked off a pilot project in Eastern Ontario high ...
You can have your say on the proposed changes to the Small Vessel Regulations. The proposed changes ...
The American Boat & Yacht Council (ABYC), a non-profit organization dedicated to developing ...
C.C. Marine Distributors has announced their 2023 Marine Trade Show dates. The 2023 Show will be ...
The 2023 Skills Ontario Competition was held at the Toronto Congress Centre May 1 – 2. The ...
With the Employer of Choice designation, your business will better attract top talent and you will ...
The National Yacht Club is one of Canada’s oldest institutions on Toronto’s waterfront dating back ...

Boating Industry Canada News Week

 

Every Tuesday we publish a fresh Digest with informative articles pertaining to the Canadian boating and marine industry. Stay up to date with the latest products, research and industry developments.

Missed an Issue of Boating Industry Canada News Week? If you're looking for a specific issue, or simply want to catch up on previous issues, check out our Boating Industry Canada News Week Archives.

Not signed up for News Week? Subscribe here

 

 

 

 

 

Marine Products

  • Prev
In celebration of launching the world’s first power assist electric bicycle in 1993, Yamaha Motor ...
Many manufacturers place a focus on appearance over usability when it comes to marine toilets. The ...
Whether in coastal waters or on an ocean crossing, vessels are required to maintain a proper ...
Since its founding in the 1980s, Italian manufacturing specialist Quick Spa has evolved and ...
Dockmate®, manufacturer of advanced wireless remote-control systems for yachts, has announced that ...
Torqeedo GmbH, the global market leader for marine electric drives, is more than doubling the ...
The automotive chemical specialist is expanding its range for all-electric vehicles with Battery ...
Lippert Components, Inc., a supplier of a broad array of highly engineered components for the ...
From fenders to fish stringers to scuba equipment and more, there's always a need to tie down ...
VETUS, a leader in bow thruster technology, has introduced a new smaller boat BOW PRO thruster for ...

 

Glomex TV

Televisions on a boat are increasingly commonplace. With the simple-to-install Glomex Avior VT300 Omnidirectional TV/FM antenna from GA Communications, it's never been easier to bring analog and digital broadcasts onboard—at a price that's hard to ignore.

The most noticeable feature of the Avior VT300 antenna is its compact white, anti-yellowing radome. At only 4" dia. x 8" H and 8.8 oz., it's specifically made for smaller boats that can't accommodate large TV antenna domes and only need short range reception, depending on height and conditions. The amplifier allows the antenna to have an increase in gain with a 24.5 dB average to receive vertical and horizontal polarized TV signals simultaneously from 360°. 

Read More


 

People

  • Prev
It is with profound sorrow that Furuno USA announces the passing of long-time employee and friend, ...
Making boating safety education more accessible by bringing courses online, growing the ...
Pace Industries, North America’s leading full-service aluminum, zinc and magnesium die casting ...
It is with heavy hearts that the family sadly announce the passing of Alfred “Alf” Mortimer (the ...
After 34 years at UK Sailmakers, General Manager Adam Loory is about to retire to do, what else, ...
At the recently held Boating BC AGM, four new board members were elected for a two-year term:
Under the direction of Sean Fawcett, President, the Landing School in Arundel, Maine is ...
The ABYC Foundation has recognized Kevin McKiernan, a marine service technology teacher from North ...
CORK/ Sail Kingston Inc is a highly motivated organization with a challenging mission – to host ...
Dave Mayhew, President of The Boat Warehouse is pleased to announce that Andy Lindsay  joined ...

Airmar hires Suzanne Hawley as Brand Manager

Susanne Hawley

The Leader in Ultrasonic Technology and Multi-sensor Solutions Continues to Grow in Talent and Innovation. AIRMAR® Technology Corporation, a world leader in ultrasonic transducers and Chirp technology, has named Suzanne Hawley as the Brand Manager for the company’s wholly owned distributor, Gemeco Marine Electronics Specialists, located in Lake City, SC.

Hawley comes to Airmar with extensive marketing and PR experience in the marine electronics industry including 20 years as the owner of Hawley Communications, a consulting agency focused on creative marketing solutions for businesses in the recreational boating industry.

Read More