TIBS Virtual

Feb 9, 2021

Canadian Boat Shows management has reported that the 2021 Virtual Toronto Boat Show successfully concluded its seven-day Live show and that feedback received to date indicates that most Exhibitors and Consumers embraced a new way of planning, shopping and boat show experience! 
“The learning curve was very high for 250+ exhibiting companies, representing over 900 booth staff; plus thousands of consumers every day for seven days.
It is remarkable to pause and think about that. Thousands of people learning together with us, as a small staff of 4. All with different abilities and skill levels in a digital environment, with hundreds of unique computer set-ups, tablets, phones. All learning in a very short amount of time.
A sincere Thank You to all exhibitors for your input, patience, suggestions, feedback and enthusiasm to go Virtual with us.” says Linda Waddell, Show Director.
“We are also gaining significant insight and continue to learn, as we review the show’s analytics, attendee habits and demographics. We will be sharing statistics with exhibitors in future newsletters,” explained Cynthia Hare, Show Manager.
The initial wave of key Virtual Show Stats:
Registrations by Attendees: 35,641 (# of individual people who Registered to Attend the Show)
Attended Unique: 26,340 (# of individual people who attended the show during the 7 days, counted 1 time, even if they attended multiple days)
Total Attendance: 46,938 (cumulative attendance is counted by number of times each attendee logged-in to the virtual platform during the entirety of the show run from Jan 18 – 24).
Virtual Show – Page Views: 1.3 million page views.
Seminar Attendance: Surpassed 19,000 (# of attendees viewing and participating in seminars over the 7-days. Attendees in this statistic are counted each time they attend a unique seminar)
Boat A Boat & Win Entries: 363 (# of Boat Buyers that entered boat purchases in the Contest to Win $10,000)

Friendly Reminder – the Virtual Toronto Boat Show platform will remain open for 6 months.
The functions of the platform that have a Live perception to them are now hidden (Chat, Connect by Video, Schedule a Meeting).
The tab to contact Exhibitors by “Email” will remain active for 6 months. Plus, exhibitor’s business phone # and website remain for attendees to connect with you. All exhibitor content will be accessible and exhibitors can change or revise products, specials, brochures, videos, descriptions and their Virtual Space will continue to direct Boat Show attendees to their business leading into boating season.

Related Posts

Princecraft Boats upgrade their facilities with an investment of over $4 million for the addition of a powder coating line


Princecraft boats on April 17, 2024, announced to their employees, a major investment in one of their three Princeville plants, which will include the installation of high-tech powder coating capabilities. The nearly $4 million upgrade marks the largest investment in Princecraft facilities since the early 2000s and will improve operational efficiency, product quality and better poise the company for response to demand.

Read More

Need to Catch up on News This Week?

Every Tuesday we publish a fresh Digest with informative articles pertaining to the Canadian boating and marine industry. Stay up to date with the latest products, research and industry developments.

Missed an Issue of Boating Industry Canada News Week? If you’re looking for a specific issue, or simply want to catch up on previous issues, check out our Boating Industry Canada News Week Archives.

Not signed up for News Week? Subscribe here.

The Hydrobike, a key concept that embodies a vision for the future

DECATHLON, determined to erase the boundary between land and water, introduces its latest forward-thinking concept: the HydroBike. This innovation from the French sports giant aims to democratize access to nature while staying ahead in the transformation of their business model. 

The initial assessment: paddle sports are often inaccessible to less experienced individuals, assuming the acquisition of paddling skills.

Read More

ACR Electronics emergency beacons are designed with one purpose: to save lives.

Hubbell-Marine Stainless steel outlet covers

An all-encompassing and dependable set of vital resources, ACR GlobalFix V5 AIS RLS EPIRB Survival Kits ensure security and survival in waterborne emergencies. The most advanced EPIRB (Emergency Position Indicating Radio Beacon) available, the ACR GlobalFix V5 EPIRB combines 406 MHz satellite connectivity with Automatic Identification System (AIS) functionality.

Read More