FAST RESPONSES TO RAPID CHANGE: CARLA DEMARIA PRESENTS KEY TO SUCCESS AT OPENING OF METS 2014

Carla Demaria

 

Carla Demaria, President of Monte Carlo Yachts, Board member of Italian Yachting Federation (UCINA) and the Board of Bénéteau Group and General Manager of Bénéteau Brand, has given a fascinating keynote speech at the opening ceremony of METS 2014. Maritime industry leaders from around the world gathered in one of the lecture halls in the Amsterdam RAI congress centre during the METS 2014 Breakfast Briefing to hear Demaria describe how the philosophy of adaptive evolution has paid dividends for her company.

 

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