Life Industries expands Merifield Rep Group territory

Merifield Company

Jan 18, 2022

Life Industries Corporation, a leading manufacturer of boat cleaning and restoration products, has expanded the territory of The Merifield Company. The rep group now markets the company’s BoatLIFE line throughout the entire US west coast and western Canada. Louise Schmidt, Life Industries owner, made the announcement.

“For the past seven years, we’ve enjoyed a highly successful relationship with The Merifield Company representing our product line in the southwest,” said Schmidt. “When the opportunity arose to expand their territory, it was an easy decision to make.”

Since 1932, The Merifield Company has served its OEM, distributor, dealer and retailer customers by representing a broad range of premium-quality components and accessories. Experts in their fields, the five-person team offers its factories marketing strategies, brand building, trade show representation, merchandising and promotional support, and product education. Its website is www.merifield.com.

For more than 60 years, Life Industries has been a pioneer in the development and manufacturing of commercial caulks, sealants, cleaners, waxes, polishes and teak care. Its products are all made in the USA.

www.boatlife.com

Related Posts





Cruisers Yachts Rebrand Flagship Model: Introducing The New 57 Fly

NMEA

Cruisers Yachts, a renowned name in the luxury yacht industry, announces the rebranding of its esteemed 55 FLY model, now named the 57 FLY.
 
“At Cruisers Yachts, we always strive to improve our products and ensure they reflect the true essence of our craftsmanship. After careful consideration, we’ve decided to rename the 55 FLY to the 57 FLY. This change better aligns with the actual length of the yacht and more accurately represents its impressive scale and sophistication.

Read More




Need to Catch up on News This Week?

Every Tuesday we publish a fresh Digest with informative articles pertaining to the Canadian boating and marine industry. Stay up to date with the latest products, research and industry developments.

Missed an Issue of Boating Industry Canada News Week? If you’re looking for a specific issue, or simply want to catch up on previous issues, check out our Boating Industry Canada News Week Archives.

Not signed up for News Week? Subscribe here.



Kropf Industrial Delivers First All-Electric Travel Lift

Kropf Industrial, manufacturer of the industry-leading Conolift line of boat handling equipment, is excited to announce that its first all-electric travel lift is now in service in Ontario. The advanced design has eliminated both the diesel power unit and the hydraulic system, yielding a simplified machine that is quiet, and free from emissions and the risk of spills.

Read More



Mercury Marine enhances Joystick Piloting capabilities, laying the groundwork for an exciting future in effortless autonomous boating

Hubbell-Marine Stainless steel outlet covers

Mercury Marine®, a division of Brunswick Corporation has announced a software update for its SmartCraft®operating system that gives Joystick Piloting powerful new capabilities. The system can now automatically counteract the effects of wind, waves and current while a boater is driving with the joystick, giving them the ability to dock and maneuver with effortless precision.

Read More