Mercury Marine unveiled two new Avator electric outboards, high-voltage electric concept propulsion system at CES 2024

Avator 75e Outboard

Jan 23, 2024

Mercury Marine unveiled two new low-voltage electric outboards, the Avator 75e and 110e, at the Consumer Electronics Show (CES) in Las Vegas. New for 2024, the 75e and 110e complete Mercury’s 5-model lineup of low-voltage electric propulsion and bring Avator’s innovative features and intuitive use to a higher power level. Also at CES, Mercury offered a first look at the next step in its electrification journey with a high-voltage electric concept propulsion system.    
 
Mercury launched its first electric propulsion product, the award-winning Avator 7.5e, at CES last January. The 20e and 35e, released in August, are CES 2024 Innovation Award honorees.  
 
“We are thrilled to unveil the Avator 75e and 110e on a world stage at CES,” said John Buelow, Mercury Marine president. “As we deliver on our commitment to introduce five low-voltage electric outboards, we are also excited to provide a concept of a high-voltage electric propulsion system. This concept, along with our incredible internal combustion products which have redefined outboard performance, continue to position us as the innovation leader in the marine industry.” 
 
The Avator 75e and 110e will be used on a variety of applications, including aluminum and composite pontoons, aluminum fishing boats, skiffs, inflatables and smaller fiberglass runabouts. Like the 20e and 35e, the new models will also be used in commercial fleet applications and in ICE restricted waterways.  
 
The 75e produces 7.5kW (7500W) of propulsive power at the prop and the 110e produces 11kW (11000W) of propulsive power at the prop. At full power, the 75e and 110e provide roughly one hour of run time, and at 75% throttle, around 2-3 hours of general boating can be achieved. Run time can be extended by adding additional batteries or reducing throttle usage. 
Additional details including pricing will be released upon product launch in mid-2024.  
 
See the Avator low-voltage lineup and high-voltage electric concept propulsion system at the Toronto and Vancouver International Boat Shows. For more information about Avator electric outboards, visit mercurymarine.com/Avator

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