Changing Scene

Promoting boating

The subject line for this February 6th 2024 edition of Boating Industry Canada News Week Digest is drawn from the announcement (story below) by Brunswick Corporation that their Freedom Boat Club delivered 600,000+ member trips in 2023. That’s an impressive number of trips to me and the Freedom Boat Club (and other similar boat clubs) offer a fleet of mainly larger, mainly new boats, supported by an on-site staff and who require members to have at least some level of training before they cast off.

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Sea Ray to Celebrate 65 Years with a luxury lineup at the Discover Boating Miami International Boat Show

Feb 6, 2024 Sea Ray is celebrating 65 years of meticulous craftsmanship by showcasing a selection of the brand’s latest models at the Discover Boating Miami International Boat Show, February 14-18, 2024. Since its inception in 1959, Sea Ray has been on the cutting-edge of fiberglass boat design and manufacturing. During the show, boating enthusiasts will be able…

Read More Sea Ray to Celebrate 65 Years with a luxury lineup at the Discover Boating Miami International Boat Show
Sailor’s Day at the Toronto International Boat Show

Feb 6, 2024 Louisa Bobyk, part of the panel discussion at the inaugural Sailor’s Day Photos courtesy of Alex Byczko and Louisa Bobyk Last Saturday (Jan 27) the 2024 Toronto International Boat Show marked the first year for Sailor’s Day at the Enercare Centre. The day was held in ‘Sailfest’, where many types of boats…

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RS Feva MKII makes its US debut at US Sailing’s National Sailing Programs Symposium

Feb 6, 2024 The RS Sailing team are excited to head to the National Sailing Programs Symposium (NSPS), February 1-3 at The DeSoto Savannah, GA. The stand-out event for sailing education in the United States, NSPS is all about sparking conversations between industry representatives. It is led by US Sailing; the National Governing Body for the sport of sailing and one of the leading visionaries within the…

Read More RS Feva MKII makes its US debut at US Sailing’s National Sailing Programs Symposium
NMMA Canada hosts successful Industry Breakfast

Feb 6, 2024 During the Toronto International Boat Show, January 19 to 28th, NMMA Canada was pleased to gather industry leaders, experts and association members to share key insights and strategies to help shape the future of recreational boating in Canada. The sold-out event was a tremendous success, fostering discussions that will undoubtedly impact the recreational boating industry…

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Newsweek names Brunswick Corporation among America’s Greatest Workplaces for Diversity for 2024

Feb 6, 2024 Brunswick Corporation, the world’s largest marine technology company, was recognized by Newsweek as one of America’s Greatest Workplaces for Diversity. Brunswick earned a rating of four-and-a-half stars out of a possible five on the list of large size employers, acknowledged by their employees for genuinely respecting and valuing all individuals and perspectives. “We are honored to…

Read More Newsweek names Brunswick Corporation among America’s Greatest Workplaces for Diversity for 2024
Freedom Boat Club delivers a record-setting 600,000+ member trips in 2023 expanding boater participation worldwide

Feb 6, 2024 Freedom Boat Club, the world’s largest boat club operator, today announced it delivered more than 600,000 member boating trips across its global footprint in North America, Europe and Australia throughout 2023. This milestone highlights Freedom’s continued strategic growth and scale across the world’s top boating destinations. “We are thrilled to reach this exciting milestone surpassing…

Read More Freedom Boat Club delivers a record-setting 600,000+ member trips in 2023 expanding boater participation worldwide
AIRMAR Technology acquired by Amphenol Corporation

Feb 6, 2024 AIRMAR Technology Corporation, a world leader in ultrasonic transducers and Chirp technology, is pleased to announce its purchase by Amphenol Corporation (NYSE: APH). Amphenol, one of the world’s largest providers of high-technology interconnect, sensor and antenna solutions, is headquartered in Wallingford, Connecticut, USA. Airmar is now part of the Amphenol Interconnect and Sensor Systems Division, joining several…

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Unexpected surprises

This was the 66th Anniversary of the Toronto International Boat Show at Exhibition Place and as I write this, the show is now closed and the move-out is well underway. It was no surprise that the show was well laid-out, totally organized and attendance seems to have been near historic norms.

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Electric, or Foiling, or Both

Jan 30, 2024 John Morris for BICN in Dusseldorf Visitors to the boot (with a lowercase ‘b’) will, of course, find an almost overwhelming selection of boats from all over the world. World boat brands we are familiar with like Beneteau and Four Winns have their entire lineup on display. European brands, some of which…

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The Vancouver International Boat Show opens tomorrow!

Jan 30, 2024 The countdown is on, and we’re just one day away from the highly anticipated Vancouver International Boat Show (VIBS). Boating BC is eager to connect with our members at this exciting event, providing a prime opportunity to engage with our industry and showcase why BC is undeniably better on a boat. Make sure to swing…

Read More The Vancouver International Boat Show opens tomorrow!
The Foiling Organization joins ICOMIA

Jan 30, 2024 ICOMIA, International Council of Marine Industry Associations, is delighted to welcome The Foiling Organization as a Sustaining Member. The Foiling Organization is a non-profit professional association for the industry of foiling. It covers all aspects of the industry including; boat yards, component manufacturers, designers, universities, research facilities, pro-sailors, yacht clubs, events and institutions. Their main goal is to promote…

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Freedom Marine wins Best Aftersales Support title amongst Global Axopar Dealers

Jan 30, 2024 Freedom Marine International Yacht Sales has been recognized as the “Best Aftersales Support” amongst Axopar’s global network of dealers in 2023. The Freedom Marine team came out on top amongst 73 dealers that span across 49 different countries. Freedom Marine was founded in 1997 in Vancouver, B.C. and now has two offices, one in Coal Harbour, Vancouver, and another at the…

Read More Freedom Marine wins Best Aftersales Support title amongst Global Axopar Dealers
Florida Legislature tries to solve the Abandoned, Derelict Vessel issue on the backs of responsible boat owners

Jan 30, 2024 Overnight anchoring around seven Biscayne Bay islands could be a thing of the past, according to newly proposed legislation being debated in Tallahassee. (Credit: NOAA) BoatUS urges boat owners to oppose SB192/HB437. The state of Florida has long had a challenge in balancing the rights of responsible boat owners against the owners of…

Read More Florida Legislature tries to solve the Abandoned, Derelict Vessel issue on the backs of responsible boat owners
Brunswick Corporation begins 2024 with 15 Major New Product Launches

Jan 30, 2024 Entering 2024, Brunswick Corporation (NYSE: BC), continued its rapid cadence of new product launches, debuting 15 exciting new products from across its award-winning brands at major global trade shows in just the first few weeks of the year. Mercury Marine introduced the most powerful Avator electric outboard models yet, the 75e and…

Read More Brunswick Corporation begins 2024 with 15 Major New Product Launches
Toronto International Boat Show is off to a great start – Georgian College mounts an impressive Skills demonstration

Every year the big question is, how strong will the market be as we begin the new year. There is probably no better indicator than what we get from the Toronto International Boat Show. If the crowds are light, if their attitude is flat or down, and if show goers are not sitting down with sales people, there is reason for concern.

Read More Toronto International Boat Show is off to a great start – Georgian College mounts an impressive Skills demonstration
Yamaha introduces new 350-Horsepower 4.3-Litre Offshore Outboard

Jan 23, 2024 The new F350 adds new features to Helm Master® EX and new pitch options for Saltwater Series® II Propeller Series Yamaha jumps into 2024 with product offerings including a newly-designed F350, which meets customer demand for horsepower diversity combined with premium-level performance and reliability. Engine block and gearcase upgrades give the new F350 a strong…

Read More Yamaha introduces new 350-Horsepower 4.3-Litre Offshore Outboard
Vision Marine Technologies Inc., closes strategic investment from the Government of Quebec, through Investissement Quebec

Jan 23, 2024 On January 10, 2024, Vision Marine Technologies Inc., a global leader and innovator within the performance electric recreational boating industry, announced that the Government of Québec, through Investissement Québec, is providing a financial contribution of up to 3 million US dollars, in the form of a subscription to preferred shares. The announcement was made by the Minister…

Read More Vision Marine Technologies Inc., closes strategic investment from the Government of Quebec, through Investissement Quebec
NMEA announces new Board Members, Re-Elected Officers for 2024

Jan 23, 2024 The National Marine Electronics Association (NMEA) has announced the newly elected board members and officers who will serve the three-year term from 2024 through 2026. The NMEA volunteer board consists of top-level company executives, technical installers, NMEA Certified Marine Electronics Technicians (CMETs), National Marine Electronics Technicians (NMETs), sales representatives, standards experts, and business owners. The following…

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Mustang Survival and Wing Group enter year with new leadership at the helm

Jan 23, 2024 Outdoor industry professional Kenny Ballard has been appointed Mustang Survival’s new President. Ballard takes over responsibilities from Juanita Killen, who stepped into the role of Interim President in 2023, leading the company through a challenging year of growth and evolution. Additionally, Lance Richardson, an expert in domestic manufacturing and efficiency, takes on the newly created…

Read More Mustang Survival and Wing Group enter year with new leadership at the helm

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