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40% OF BOATERS SET OUT WITHOUT LEGALLY REQUIRED SAFETY EQUIPMENT

Safety First Marine

Apr 9, 2018

It’s true…research has discovered that 40% of boaters set out without legally required safety equipment. Keep Your Customers Safe!

• Build an ongoing relationship as a boating safety expert

• Learn what equipment they need to avoid big fines

Safety First Marine is a new free online resource that will help marine retailers like you bring your customers safely back to shore and back to your store.

Safety First Marine is a complete educational package and resource for marine retail sales people in Canada, who deal with hundreds of thousands of boaters annually. It is an innovative, interactive, bilingual web-based educational program, designed to help marine retail sales staff, confidently share information with their customers and help make Canada’s waterways safer for all.

Safety First Marine is made up of 19 video based educational modules to help a marine retail sales person ensure their boating customers are complying with Transport Canada’s carriage requirements and to keep their boating customers better informed, better equipped and better able to deal with on water emergencies. Each module includes a self-assessment at the end of the video.

Participants register for free and once registered can learn at their own pace through a self-directed, interactive leaning approach.

Upon successful completion of all modules, participants receive a personalized certificate acknowledging they have successfully completed the program and are now a Marine Safety Specialist. The participating marine retail sales people will be more prepared, competent and confident to provide accurate advice to their customers about marine safety equipment.

It’s an enjoyable self-study course and a handy app as well. Have marine retail tips in your hand! Download the Safety First Marine App and have the answers you need for your customers.

Before the season gets rolling, get all of your staff ready to deliver the boating safety knowledge your customers expect you to have, and build your retail success at the same time.

Go to https://safetyfirstmarine.ca and get started today!

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The provincial marine associations from across the country, collectively representing over 80,000 jobs and $9.2B in national annual economic impact, announced the formation of a new national association whose mandate will be to represent the interests of recreational boating including recreational boat retailing and brokering, boat and engine & trailer sales, accessories, slip rentals, service, storage, fuel sales and more. Headquartered in Penetanguishene, Ontario, the newly formed Canadian Marine Retailers Association (CMRA) will focus on national issues facing the sector.

“The formation of a national voice to address the many aspects of our sector that affect the jobs and lives of Canadians from coast to coast is something many of our provincial associations have been calling for, for years,” says Brett Ramsey, President of Boating Ontario. “This is a positive step to ensuring issues facing our sector are represented to decisionmakers in the federal government.” READ MORE




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