Sept 25, 2018
Boating Ontario and the American counterpart, The Marine Retailers Association of the Americas, have launched a collaborative effort to expand the delivery of resources and tools across borders.
“Two of the pillars from our strategic plan are Business Development and Workforce Development,” says Rick Layzell, CEO of Boating Ontario. “Boating Ontario is committed to becoming a conduit to the best education programs in the industry. The MRAA relationship is a great step forward in delivering on that commitment to our members. Boating Ontario is also excited to announce that our MarineWorx Development Fund will provide $100(CDN) to the first 25 Boating Ontario Association members who begin their education journey with MRAA programs”.
Boating Ontario plans to extend MRAA’s Dealership Certification Pilot Course. It is an in-depth course on how buyer motivation is they key to building value in a sale, and is an introduction to MRAATraining.com education for Boating Ontario members. MRAA’s Silver Membership offers all-inclusive access to MRAATraining.com, where MRAA’s educational programming is housed. Future plans for collaboration are already underway as well.
“We’ve hoped for this formal, board-level evolution to take on more of a real world application,” explains Matt Gruhn, MRAA President, “and while we’ve taken some initial steps in the right direction, we believe this partnership will help us do an even better job of delivering tools, resources and educational programming to Canadian dealers and their employees.”
To begin with, MRAA is extending a $100 discount off any level of MRAA membership for dealers who are members of Boating Ontario. The groups are focused on extending the benefits of MRAA educational programs, be it MRAA’s annual conference, its online course catalog that features more than 100 educational programs, or the Dealership Certification Program.
“We have made a commitment to our members to provide greater opportunities for education and workforce advancement. This partnership provides greater access to some of the best educational resources available to improve our dealer networks and support not only their businesses but also the entire industry “ says Ashleigh Andrews, Boating Ontario’s Membership and Communications Coordinator. “ It just makes sense to work together, rather than start from scratch”.
For further information please visit: www.boatingontario.ca or contact us at 1-888-547-6662.
Marine Industry Career Path: Brett Ramsey
Wendy and Brett Ramsey
Boating Industry Canada is kicking off its Marine Industry Career Path series once again. For the first installments this year, we have two subjects to highlight. Introducing Wendy and Brett Ramsey!
The Ramsey’s have been working in the marine industry for many years but have both had unique paths in getting to where they are now. They’ve also been working on an impactful pilot project for a long time, which will now be launching this spring. The focus of this initiative is to bring more young people into the marine industry.
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Building on its award-winning M Series, Bayliner unveiled the all-new M19 at the Miami International Boat Show. The M19 joins the M Series lineup of the M15 and M17 delivering the stability and versatility the series is known for with a focus on expanding boater participation through its intuitive design, ease of maintenance and inclusive price point.
With an overall length of 19 feet and starting at $30,995 USD, the M19 is built on an improved M-hull foundation offering increased stability and automotive style handling for familiarity to appeal to the next generation of boaters. The M19 features an upgraded nine-person capacity and is watersports capable for a full day of adventure on the water.
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Televisions on a boat are increasingly commonplace. With the simple-to-install Glomex Avior VT300 Omnidirectional TV/FM antenna from GA Communications, it's never been easier to bring analog and digital broadcasts onboard—at a price that's hard to ignore.
The most noticeable feature of the Avior VT300 antenna is its compact white, anti-yellowing radome. At only 4" dia. x 8" H and 8.8 oz., it's specifically made for smaller boats that can't accommodate large TV antenna domes and only need short range reception, depending on height and conditions. The amplifier allows the antenna to have an increase in gain with a 24.5 dB average to receive vertical and horizontal polarized TV signals simultaneously from 360°.
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Airmar hires Suzanne Hawley as Brand Manager
The Leader in Ultrasonic Technology and Multi-sensor Solutions Continues to Grow in Talent and Innovation. AIRMAR® Technology Corporation, a world leader in ultrasonic transducers and Chirp technology, has named Suzanne Hawley as the Brand Manager for the company’s wholly owned distributor, Gemeco Marine Electronics Specialists, located in Lake City, SC.
Hawley comes to Airmar with extensive marketing and PR experience in the marine electronics industry including 20 years as the owner of Hawley Communications, a consulting agency focused on creative marketing solutions for businesses in the recreational boating industry.
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