Mar 5, 2019
The Marine Retailers Association of the America’s annual conference and expo has been rebranded and reimagined as “Dealer Week. The MRAA Conference and Expo,” and the all-new event experience will be held Dec. 8-11, 2019, at the Tampa Convention Center in Tampa, Fla.
Celebrating the 43rd anniversary of its annual conference, MRAA has developed a profoundly new event experience designed to engage, energize and empower boat and engine dealers and their teams so they can continue to lead the marine industry to greater growth and success. This conference evolution has already garnered the support of several MRAA Strategic Partners: Brunswick Dealer Advantage, CDK Global Recreation, Correct Craft, Global Marine Insurance, Volvo Penta, and Wells Fargo Commercial Distribution Finance.
In addition to the world-class educational programming that the marine industry has come to expect from the MRAA, Dealer Week will deliver deeper collaborative opportunities and a richer experience that will showcase business solutions in all-new ways.
“We have designed Dealer Week so that dealers of all shapes, sizes and levels of sophistication can engage in a memorable, rewarding learning experience that will make their businesses and their bottom lines stronger,” says Matt Gruhn, President of the MRAA. “Our goal is not to simply educate for the sake of education. Our goal is impact. Everything we’ve designed with this reimagined event experience has been built on a foundation of maximizing the impact that Dealer Week can have for the marine industry.”
MRAA has invested more than two years in designing and building Dealer Week, researching and studying conference experience trends and solidifying a foundation that can deliver real-world value and impact. Attending several conferences, investing in numerous event-production materials, adding to its staff and retaining the services of an event experience design consultancy, MRAA has launched this new era of its annual conference with more expertise and passion than ever before.
“Dealer Week is the in-person embodiment of everything we offer at the MRAA. Our association exists to invest in the growth of the marine dealer body and the marine industry, and you’ll see that investment come to life at Dealer Week,” says Liz Walz, Vice President and Director of Education at the MRAA. “We already offer high-level educational programs, developed specifically for marine dealers, but our event-based education is improving. At Dealer Week, we’re stepping it up by adding new elements, a variety of learning opportunities and deeper dives into the topics that matter most to dealership success. The Dealer Week education experience will be unlike anything our dealers have experienced before.”
For more information, visit MRAA.com.
MRAA LAUNCHES DEALER WEEK, AN ALL-NEW DEALER CONFERENCE EXPERIENCE DEC. 8-11, 2019, IN TAMPA.
Recreational craft and invasive species – how to manage biofouling to stop the spread
New Biofouling Management for Recreational Boating Report is published
Killer shrimps, sea squirts and the spiny water flea are all examples of invasive alien species that have been introduced to new areas in various parts of the world by recreational craft such as boats, yachts and other small craft.
Invasive alien species are known to be one of the biggest drivers of biodiversity loss, and their management especially in marine environments is incredibly challenging. Therefore, the most cost effective away of addressing their impacts is to prevent their spread to new areas.
Changing Scene
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Launchings
Brunswick Corporation launches new boat brand designed for electrification and first-time boaters
On January 4, 2023, at the Consumer Electronics Show (CES) in Las Vegas, Brunswick Corporation (NYSE: BC) launched Veer, an all-new boat brand designed to support electric propulsion and appeal to the next generation of boaters, and also debuted the first model in the Veer line-up; the X13.
“Recreational boating and fishing are enjoying increasing popularity with younger and more diverse consumers,” said Matt Atilano, Veer Director of Strategy. “We identified a gap in the marketplace and a need to create a more targeted and modern experience for these new boaters, which inspired the design and development of the Veer brand.”
Garmin expands popular ECHOMAP UHD2 chartplotter series with new features and touchscreen design
Garmin has announced their new ECHOMAP™ UHD2 series chartplotters that offer anglers premium features like Ultra High-Definition sonar, preloaded Garmin Navionics+™ mapping with an included one-year subscription to daily map updates, wireless networking for data sharing and support for Garmin’s award-winning LiveScope™ live-scanning sonar.
Available with a 6”, 7” or 9” bright, sunlight-readable touchscreen display with keyed assist, anglers can easily control and operate the functions they depend on for a successful day on the water, including zooming in or out on the map or quickly toggling between different sonar views.
People
C-Tow Marine Assistance appoints Jill Noel to Manager of Operations
C-Tow Marine Assistance Ltd., which has been serving and assisting recreational boaters across Canadian waterways for more than 35 years, has announced the appointment of Jill Noel to Manager of Operations, effective January 2, 2023.
In her new role, with an overall goal of building the C-Tow brand across Ontario and throughout Canada, Jill will be responsible for managing the day-to-day operations including digital marketing and social media initiatives, company representation at national and local industry events, managing the C-Tow captains, and liaising with marinas, yacht clubs, and marine associations.
