IBEX 365 elevates exhibitor and visitor touchpoints with year-round opportunities
May 1, 2022
IBEX 365, which launched last spring, continues to connect buyers and suppliers by bringing the business normally conducted on-site to an online platform. A year-round industry resource, IBEX 365 features the newest products and services, company profiles, educational opportunities and important show information.
“IBEX 365 evolved from what we learned launching our first online event in 2020,” said Anne Dunbar, IBEX Show Director. “We are now enhancing our service to the industry with the IBEX 365 digital experience, a resource and guide to connect our exhibitors and visitors all year.”
To date, IBEX 365 has received over 345,000 page views by more than 89,000 unique users with overall website traffic up over 100% and the average duration of page sessions up 87%. In addition to the IBEX 365 platform, all articles and education sessions are featured in weekly newsletters and within the social media community of more than 50,000 industry professionals.
By leveraging both the IBEX database and the growing social media network, IBEX 365 has effectively generated exposure, leads, and sales beyond the on-site show booth.
“Airtech International has exhibited at every show over the last 30 years and we have grown as a company thanks to our success at IBEX,” said Jeff Dahlfgren, CEO/President of Airtech International. “We applaud IBEX for designing a year-round platform for the marine industry to see and source new products and suppliers.”
IBEX 365 has also created a platform to offer the IBEX Education Conference online, including live and recorded webinars, the 2021 Industry Breakfast, Tech Talks, and technical seminars. Making IBEX Education accessible year-round to those who were unable to attend has been very well-received and expanded the reach of the renowned education program.
The IBEX 365 calendar is already filling up with exhibitor product announcements and scheduled educational sessions. If your company is interested in learning more about IBEX 365, please reach out to Tina Sanderson for exhibitor articles, or Patty Lawrence for educational opportunities. Visit the IBEX Contact Us page for details.
