MRAA Dealer Week

Apr 1, 2019

The Marine Retailers Association of the Americas has opened exhibit and sponsorship reservations for its newly reimagined annual conference, Dealer Week. Companies looking to support and exhibit at the largest gathering of marine dealership personnel in 2019 can now reserve their space and explore sponsorship opportunities at DealerWeek.com.
Dealer Week will feature the largest expo hall in MRAA conference history, with exhibit space available for manufacturers, suppliers and service providers who would like to grow their dealer networks or who simply want to support the success of their current networks. Further, Dealer Week provides a platform for partners to contribute to the learning that dealers gain through the powerful educational programming available throughout the event.
Dealer Week continues MRAA’s four-decade tradition of producing dealer-focused educational events. The event’s new format places a renewed focus on the variety of ways dealers learn — classroom education; dealer-to-dealer discussion; and, equally importantly, leveraging the knowledge and resources of our industry partners. Based on feedback from MRAA’s partners, culminating in a strategic planning session that brought together dealers, manufacturers, suppliers and other industry leaders, Dealer Week has been designed to facilitate dialogue and information-sharing between dealers and exhibitors like never before.
“Our mission at MRAA, through Dealer Week and all of our programs and services, is to fuel the growth and success of our dealers and therefore the growth and success of our entire industry,” says Allison Gruhn, MRAA’s Director of Business Development, the point person for partner membership, exhibit and sponsorship sales. “We’re thrilled to align these partner opportunities so directly with that mission because when we collaborate with leading suppliers, together, we can magnify the impact of our work.”
Dealer Week’s all-new registration system puts control in the hands of the event’s exhibitors and sponsors by allowing them to explore exhibit space sizes and rates; ­book their space; secure sponsorship opportunities; add bulk space; build dealer-facing company profiles; add and manage staff registrations; and manage invoices and payments through a PCI-compliant, secure payment processing system. And coming soon, companies will be able to access exhibitor kits and choose their booth locations.
Dealer Week provides abundant opportunities for industry suppliers and service providers. The Education Champion sponsorship is a year-long event and promotional opportunity for companies that, like MRAA, believe in the power of educating dealers toward growth and success. It packages both MRAA membership with an event booth and sponsorship. Numerous standard booth sizes and bulk space offerings are available, in addition to several sponsorship opportunities. While the Education Champions receive the best booth and exposure value, MRAA Partner Members receive discounted pricing, and MRAA Platinum Partner Members receive greater discounts.
“Dealer Week has created a great deal of buzz around the industry, and dealer registrations continue to climb for this event,” says Matt Gruhn, MRAA President. “The support we’ve received from more than a dozen Strategic Partners, Education Champions and other exhibitors, in addition to companies that have never participated in our past conferences, has already been incredible. We look forward to maximizing the impact we can have on our industry’s dealers through the partnerships that Dealer Week is offering.”
Stay tuned for further announcements about Dealer Week in the near future. Dealer Week takes place Dec. 8-11, 2019, at the Tampa Convention Center in Tampa, Fla.

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