June 15, 2021

Kim RodriguezNavico®, parent company to the Lowrance®, Simrad Yachting, B&G® and C-MAP® brands, has announced the hiring of Kim Rodriguez as its new PR Manager for the Americas, bringing the communications position in-house for the first time.

Rodriguez has spent the past seven years at Pierson Grant, a South Florida-based communications agency, where she served most recently as Account Director leading several national consumer accounts in areas of hospitality, eyecare and technology. Kim has worked across multiple national publicity campaigns, alongside regional and local journalists on media stories and with trade press within several industries.

“We’re pleased to have Kim as our lead PR Manager working on communications initiatives and media relations across all brands in the Americas region,” said Gordon Sprouse, Marketing Director, Americas at Navico. “I’m confident she will do a great job supporting the fishing, sailing, boating and general marine media that we have worked so closely with over the years.”

Rodriguez, who grew up as a weekend boater in Florida, has also worked the South Florida boat shows as part of her responsibilities with Pierson Grant. She will operate from Navico’s recently opened Fort Lauderdale office and can be reached by email at This email address is being protected from spambots. You need JavaScript enabled to view it. or on mobile at (305) 815-5785.

For more information on the Navico brands, please visit www.lowrance.com, www.simrad-yachting.com, www.navico-commercial.com, www.bandg.com and www.c-map.com.

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Electric Shock Drowning - the invisible hazard in the water

VoltSafe Shore Power

Why is swimming not allowed at marinas? 

Most people assume this is to prevent swimmers from being injured or killed by boats. But there’s also another invisible hazard, electric shock.  Electric shock drowning happens when electric current leaks into a surrounding body of water and the water becomes energized. If someone enters that area of water, he or she could lose muscle control and be unable to swim to safety or call for help.

Power boats with faulty electrical wiring that are connected to shore power may cause the water to become energized.

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Nominate Your Boating Heroes Today - CANADIAN SAFE BOATING AWARDS

 

Be #WakeAware

The Canadian Safe Boating Council wants to acknowledge these heroes and showcase their commitment to safe boating. The CANADIAN SAFE BOATING AWARDS, usually called the CASBAs, honours the people, programs, and organizations that help to make boating in Canada safer and better for all of us.

Who are these heroes?

They could be a family or individual who saves a life; a boating safety advocate, a volunteer or teacher whose passion for boating engages people and influences boating safety...

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Changing Scene

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Boating Industry Canada News Week

 

Every Tuesday we publish a fresh Digest with informative articles pertaining to the Canadian boating and marine industry. Stay up to date with the latest products, research and industry developments.

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Launchings

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CPS-ECP and Carefree Boat Club

The Canadian Power and Sail Squadron (CPS-ECP) has a new valued service for their members - and it is with Carefree Boat Club (CBC) in Canada.

CBC is now a proud Sponsor offering benefits for CPS-ECP members that join Carefree. One of the new member benefits includes incentives for CPS-ECP members to continue their boating education through CPS-ECP courses. CBC will offer a discount on their membership entry fee and reimburse members partially any successfully completed CPS-ECP courses moving forward. Courses are held either in class, virtual meetings or online. There is something to be said about the benefits of having your own personal teacher! 

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A unique, wax-like formula, Snap Stick lubricates and protects plastic and metal snaps, zippers, hinges and other small hardware from the effects of harsh marine environment exposure. Unscented, non-toxic and biodegradable, it won't harm fabrics and other boat surfaces. Non-soluble, it doesn't rinse off when exposed to rain and spray, or boat washing. 

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