Meet Nichole Wishart, MRAA Business Development Specialist

Nichole Wishart

Feb 6, 2024

The Marine Retailers Association of the Americas (MRAA) announces that Nichole Wishart has joined the MRAA team as MRAA Business Development Specialist.
 
“We are delighted to add Nichole’s unique talents and entrepreneurial acumen to the MRAA team,” says Allison Gruhn, Vice President of Business Development. “She possesses great leadership abilities and a business mindset that will help the MRAA deliver on its mission while also contributing to the continuous enhancement of our membership services.”
 
In her role, Wishart will work closely with Gruhn to develop and execute sales strategies for driving revenue for the MRAA through Partner Memberships, Dealer Week exhibits and sponsorships, and sponsorships of other MRAA-related programs and services. Wishart has over 25 years of customer service experience and a background in sales and marketing.
 
“I’m thrilled to join a passionate and authentic team at the MRAA devoted to helping marine retailers across North America find success,” says Wishart. “My role lets me use my skills to help support our Partner Members and sponsors to the fullest and create strategic avenues for growth for our Members and the MRAA.”
 
Wishart has developed a lifelong passion for basketball, having spent most of her life in a gym as a player, coach, parent, or spectator. She also enjoys the lake life, active adventures and game nights with family and friends.  
 
Contact Wishart at  nichole@mraa.com or 763-402-7238.

Related Posts




Canadian Safe Boating Awards (CASBAs)

CASBAS

The 2025 Canadian Safe Boating Awards (CASBAs) were held on Sunday, January 18 at the National Yacht Club in Toronto. At this gala event the Canadian Safe Boating Council, its members and stakeholders in recreational boating safety assembled to honour the people, programs, organizations and marinas that help to make boating in Canada safer…

Read More




Need to Catch up on News This Week?

Every Tuesday we publish a fresh Digest with informative articles pertaining to the Canadian boating and marine industry. Stay up to date with the latest products, research and industry developments.

Missed an Issue of Boating Industry Canada News Week? If you’re looking for a specific issue, or simply want to catch up on previous issues, check out our Boating Industry Canada News Week Archives.

Not signed up for News Week? Subscribe here.



Monterey Expands Its Industry Leading Elite Series with The Elite 23, 34 and 38

Monterey Boats has announced the introduction of the new Elite 23, expanding its industry-leading Elite series of premium adventure boats. The addition brings the lineup of 23 to 30-feet reinforcing Monterey’s leadership across key size categories and building on the rapid retail growth of its premium bow rider offering, with the Elite 34 and Elite 38 models scheduled to follow in the summer and fall of this year.

Read More


Simrad Marine Electronics Debuts New NSO® 4

As Simrad Marine Electronics marks its 80th anniversary, the brand celebrates eight decades of innovation with the launch of NSO® 4 – the next chapter in marine navigation. Built on the revolutionary NEON™ operating system (OS) and designed to be the world’s most intuitive chartplotter, NSO 4 is the latest premium chartplotter and fishfinder in the Simrad® portfolio, delivering an unmatched combination of effortless control, lightning-fast performance, and sleek design, setting a new standard for offshore navigation.

Read More