YANMAR DEVELOPS EXCITING NEW MARINE ACTIVITY “WHEEEBO”
May 7, 2019
Yanmar has developed a new marine activity called the Wheeebo, based around the concept that anyone can enjoy exciting new experiences on the water. The Wheeebo expands upon Yanmar’s long commitment to delivering excitement in the realm of recreational marine and enriching people’s lives through providing rich and fulfilling experiences.
The development of the Wheeebo demonstrates the application of design thinking and rapid prototyping to discover the needs and difficulties that users themselves did not necessarily realize they faced and offer a solution that reflects the needs of the market. Users of the circular board lean in the desired direction of travel and onboard sensors detect the change in weight distribution and engage the boards motor to propel the board across the water.
The Wheeebo is expected to be used at lakes, beaches and other waters where the surface is relatively calm. Aimed at family users, this new form of marine activity will be enjoyed by a wide range of people, from late elementary school age to seniors, who will discover new ways to enjoy marine activities through the Wheebo.
Marketing and operational testing activities will continue towards a target for service deployment of next year’s marine high season.
