|

Correct Craft announces leadership changes at Pleasurecraft Engine Group, Velvet Drive Transmissions, and Indmar Marine Engines

Liberty Technologies

Feb 20, 2024

Correct Craft is pleased to announce strategic leadership changes within its subsidiaries, Pleasurecraft Engine Group, Velvet Drive Transmissions, and Indmar Marine Engines, in preparation for accelerated growth.
 
Trey Thurman, a seasoned veteran with 22 years of experience in the marine industry and 17 years at Pleasurecraft, has been appointed President of Pleasurecraft Engine Group. In his new role, Thurman will oversee global operations and drive continued innovation within the Pleasurecraft brands. Trey Thurman remarked, “I am excited and honored to have the opportunity to lead our team and continue the legacy Pleasurecraft has built over nearly five decades of serving the inboard marine industry.”
 
John Bolton, who brings over three decades of expertise to the table, has been appointed President of Velvet Drive Transmissions. With his extensive experience since 1992, Bolton will spearhead the brand’s global operations, focusing on product innovation and growth opportunities. Bolton explained, “I am excited and honored for the opportunity to guide our team and continue the long-standing tradition of quality and innovation.  Having a higher purpose makes all the difference.”  
 
Tim Maher, a 14-year veteran of Indmar Marine Engines, has been promoted to President. Maher’s leadership has been instrumental in the company’s advancements and steady growth, positioning Indmar as a trusted brand in the marine industry. Maher commented, “It’s been incredible to experience Indmar’s growth over the last 14 years – I am honored and appreciate the opportunity to lead our team as we prepare for the next 14 years of sustainable growth.”
 
Thurman, Bolton, and Maher will report directly to Mark McKinney, the President of Liberty Technologies, a Correct Craft subsidiary that oversees Pleasurecraft Engine Group, Indmar Marine Engines, and Velvet Drive Transmissions.
 
“These leadership changes reflect our commitment to fostering innovation and driving growth across our subsidiaries,” said Mark McKinney, President of Liberty Technologies. “We are confident that under the guidance of Trey, John, and Tim, our companies will continue to lead the industry with ground-breaking products and exceptional service.”
 
Liberty Technologies’ strategic focus on inboard propulsion systems delivers boat manufacturers the highest quality and most innovative inboard propulsion systems while maximizing value, reliability, and serviceability. President of Liberty Technologies, Mark McKinney, stated, “Liberty Technologies offers boat builder partners advantages unmatched in our industry and is dedicated to the advancements of the inboard segment. Our commitment to our partners is not only evident in our award-winning products but also in our people. Our employees bring world-class customer service and leadership to the marine industry. I am thrilled to appoint Trey, John, and Tim into their new roles and look forward to working with them as they propel the inboard industry into the future.”
 
Bill Yeargin, President and CEO of Correct Craft stated, “I am thrilled for each of our propulsion brands to be positioned with such great leadership.” Yeargin added, “Mark and his team are clearly the industry’s best and are positioning our companies for a very bright future.”

About Liberty Technologies: Liberty Technologies is a Correct Craft subsidiary that oversees Velvet Drive Transmissions, Indmar Marine Engines, and Velvet Drive Transmissions. Through partnerships with world-class manufacturers, such as Ford and General Motors, Liberty Technologies delivers the highest quality and most innovative inboard propulsion systems for boat builders in a variety of segments.
 
About Pleasurecraft Engine Group: Pleasurecraft Engine Group, owned by Correct Craft, manufactures multiple engine brands, PCM, Crusader, and Levitator, from its headquarters in Little Mountain, South Carolina. For nearly 50 years, Pleasurecraft has provided the industry with the highest quality, most innovative inboard engines backed with exceptional service. For more information, please visit www.pleasurecraft.com.
 
About Velvet Drive Transmissions: Velvet Drive LLC, owned by Correct Craft, manufactures marine transmissions for customers around the world from its worldwide headquarters located in Liberty, South Carolina. For over 75 years, Velvet Drive has been recognized as providing superior products with exceptional quality. For more information, please visit www.velvetdrive.com.
 
About Indmar Marine Engines: Indmar is the world’s largest privately held manufacturer of gasoline-powered inboard marine engines. Indmar has a pedigree going back nearly 51 years in the inboard marine industry and a proud tradition of pointing the way forward. Indmar was the first inboard manufacturer to deliver fuel injection and custom-calibrated engines and the first to produce an inboard engine with a catalyzed exhaust, now the industry standard. Today, this legendary brand delivers an inimitable mix of unrivaled performance, meticulous craftsmanship, and ground-breaking innovations – charting a course for others to follow. Indmar operates advanced manufacturing facilities in the U.S. with distribution centers in Millington, TN, Merced, CA and Clarkston, WA. Indmar is overseen by Correct Craft subsidiary Liberty Technologies, which also manages Pleasurecraft Engine Group (PCM Engines, Crusader Engines, Levitator Engines) and Velvet Drive Transmissions. For more information, please visit www.indmar.com.
 
About Correct Craft: Celebrating 99 years of excellence in the marine industry, Correct Craft is a Florida-based company with global operations. Focused on “Making Life Better,” the Correct Craft family includes Nautique, Centurion, Supreme, Bass Cat, Yar-Craft, SeaArk, Parker, and Ingenity boat companies, Pleasurecraft Engine Group, Indmar Marine Engines, Velvet Drive Transmissions, Mach Connections, Merritt Precision, Osmosis, Watershed Innovation, and Aktion Parks. For more information, please visit www.correctcraft.com.

Related Posts





Princecraft Boats upgrade their facilities with an investment of over $4 million for the addition of a powder coating line

CMRA

Princecraft boats on April 17, 2024, announced to their employees, a major investment in one of their three Princeville plants, which will include the installation of high-tech powder coating capabilities. The nearly $4 million upgrade marks the largest investment in Princecraft facilities since the early 2000s and will improve operational efficiency, product quality and better poise the company for response to demand.

Read More




Need to Catch up on News This Week?

Every Tuesday we publish a fresh Digest with informative articles pertaining to the Canadian boating and marine industry. Stay up to date with the latest products, research and industry developments.

Missed an Issue of Boating Industry Canada News Week? If you’re looking for a specific issue, or simply want to catch up on previous issues, check out our Boating Industry Canada News Week Archives.

Not signed up for News Week? Subscribe here.



The Hydrobike, a key concept that embodies a vision for the future

DECATHLON, determined to erase the boundary between land and water, introduces its latest forward-thinking concept: the HydroBike. This innovation from the French sports giant aims to democratize access to nature while staying ahead in the transformation of their business model. 

The initial assessment: paddle sports are often inaccessible to less experienced individuals, assuming the acquisition of paddling skills.

Read More


ACR Electronics emergency beacons are designed with one purpose: to save lives.

Hubbell-Marine Stainless steel outlet covers

An all-encompassing and dependable set of vital resources, ACR GlobalFix V5 AIS RLS EPIRB Survival Kits ensure security and survival in waterborne emergencies. The most advanced EPIRB (Emergency Position Indicating Radio Beacon) available, the ACR GlobalFix V5 EPIRB combines 406 MHz satellite connectivity with Automatic Identification System (AIS) functionality.

Read More