MARTIN MEISSNER ASSUMES MARKETING AND COMMUNICATIONS ROLE FOR ZF’S NON-AUTOMOTIVE BUSINESS IN NORTH AMERICA.

Meissner

The Industrial Technology division of the ZF Group is pleased to announce that Martin Meissner has assumed the position of Marketing and Communications Manager for North America.Meissner, currently the Marketing and Communications Manager for ZF’s Marine business in North America, will now be responsible for all facets of marketing related activities in North America for the Industrial Technology division. 

The Industrial Technology division encapsulates all of the non-automotive business activities of the ZF Group. This includes Off-Highway Systems (Construction and Agriculture driveline components), Marine Propulsion Systems, Wind Power Systems, Aviation, Rail, Special Driveline, and Test Systems.

Meissner returns to the Off Highway side of the business, as the marketing activities for Off Highway were part of his initial responsibility when he started with ZF in 1999. “We’re pleased to have Martin take over this responsibility.” Said John Duncan, President, Industrial Technology Division, North America.

 “He knows and understands our industry. Martin will be a great resource for all of the Industrial Technology business units in Germany as they develop and execute their marketing strategies in North America.” Duncan continued. Gernot Hein, global head of marketing and communications for the Industrial Technology division concurs with Mr. Duncan. “We’re very excited to have Mr. Meissner rejoin our team. It will definitely strengthen our marketing presence in the region, and give industry media a knowledgeable local contact.” Meissner will continue to be based out of ZF Marine Propulsion Systems Miramar, LLC’s North American Headquarters in Miramar, FL

 

Related Posts





NMMA Canada’s Day on the Hill event hits a new high in 2024

CMRA

While the Day on the Hill lobby session has been a key activity for NMMA Canada for many years now, I feel that the event hit a new high in the 2024 session in Ottawa on May 27 and 28th.

Lead by Executive Director Marie-France MacKinnon and executed by her team and their public affairs firm, BlueSky Strategy Group, the results were impressive. The NMMA Canada Board of Directors were organized into teams with business interests and special skills matched up to politicians and senior bureaucrats to most effectively present the marine industry’s agenda of issues. 

Read More




Need to Catch up on News This Week?

Every Tuesday we publish a fresh Digest with informative articles pertaining to the Canadian boating and marine industry. Stay up to date with the latest products, research and industry developments.

Missed an Issue of Boating Industry Canada News Week? If you’re looking for a specific issue, or simply want to catch up on previous issues, check out our Boating Industry Canada News Week Archives.

Not signed up for News Week? Subscribe here.



The Hydrobike, a key concept that embodies a vision for the future

DECATHLON, determined to erase the boundary between land and water, introduces its latest forward-thinking concept: the HydroBike. This innovation from the French sports giant aims to democratize access to nature while staying ahead in the transformation of their business model. 

The initial assessment: paddle sports are often inaccessible to less experienced individuals, assuming the acquisition of paddling skills.

Read More


Compass works when electronics don’t

Hubbell-Marine Stainless steel outlet covers

Even in the event of an onboard power failure, a Ritchie Navigation SuperSport Helmsman SS-1002 magnetic compass still works. Plus, when the vessel is moving slowly in fog or while trolling, it can do something a GPS can’t: show the actual heading in real time. As a back-up to modern electronics, it’s a vital navigational tool that belongs on every commercial and recreational boat.

Read More