THE MARKET LEADER REBORN – NEW AXOPAR 37

Axopar 37

Sept 24, 2019

It’s been less than four years since the ground-breaking, Axopar 37 revolutionised the market for outboard-engine day-boats, sports-weekenders and cabin boats, by turning it completely on its head. 

With over 2000 Axopars produced to date, it’s unique concept has rapidly made Axopar one of the most globally recognised boat brands in its field.

By being fast & flexible to the demands of the boat-buying public demands, the company has wasted no time in launching a new successor to this greatly admired, multiple award-winning concept. 

In developing the new Axopar 37 we have spent the last four years interacting and listening closely to understand our customers’ needs. Following their suggestions, talking to them and gathering information about everything they would like to see improved on a new upcoming Axopar 37. 

The company has never been afraid to break with convention. The new boat, therefore, has a better ride, better comfort, better driving dynamics and a stiffer construction than ever before, alongside all the new industry firsts and creature comforts onboard.  We have basically enhanced everything that owners can see, touch and feel on their boats.  

Modern boat owners enjoy busy lives, free time being their most treasured commodity. Boaters want to maximise their experiences on the water during their free-time and there is a new demand to include other activities whilst spending time on the water. Axopar owners love to bring along with them a myriad of sports and lifestyle-orientated equipment, enjoying sports like fishing, water-skiing, windsurfing, paddle-boarding, kayaking, snorkelling, scuba-diving, hiking and mountain-biking, just to mention a few.

The Axopar 37 responds to this need by implementing new features such as a multi-storage compartment including a sundeck in the Open and Sun-Top versions, for holding large water-sports equipment. The Sun-Top and Cabin versions both benefit from a new roof-rack for transporting gear around.

Visit: https://www.axopar.fi/dealers

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The provincial marine associations from across the country, collectively representing over 80,000 jobs and $9.2B in national annual economic impact, announced the formation of a new national association whose mandate will be to represent the interests of recreational boating including recreational boat retailing and brokering, boat and engine & trailer sales, accessories, slip rentals, service, storage, fuel sales and more. Headquartered in Penetanguishene, Ontario, the newly formed Canadian Marine Retailers Association (CMRA) will focus on national issues facing the sector.

“The formation of a national voice to address the many aspects of our sector that affect the jobs and lives of Canadians from coast to coast is something many of our provincial associations have been calling for, for years,” says Brett Ramsey, President of Boating Ontario. “This is a positive step to ensuring issues facing our sector are represented to decisionmakers in the federal government.” READ MORE




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